Celebrated models Abbey Lee Kershaw, Karlie Kloss and Patricia van der Vliet play modern day nomads in the American Vogue March 2010 issue. Cruising the open road in a red convertible, the free-spirited trio create a whimsical feel in rich patterns for Arthur Elgort’s story.
Styled by fashion editor Tonne Goodman, the girls sport colorful flowing dresses, geometric leggings and a cowgirl-inspired petticoat skirt and jacket. The life of a wanderer sure looks sweet.
What's Driving This Trend
- Nomadic Fashiontography
- Opportunity for fashion brands to embrace nomadic-inspired collections and showcase them through visually captivating photography.
- Modern Day Nomads
- Opportunity for travel and lifestyle brands to cater to the growing demand for nomadic experiences and products that cater to a wanderlust lifestyle.
- Whimsical Fashion
- Opportunity for designers to incorporate whimsy and playfulness into their collections, creating unique and eye-catching fashion statements.
Who This Affects Most
- Fashion
- Fashion brands can leverage the trend of nomadic fashiontography to attract a new niche market of consumers who seek unique and unconventional styles.
- Travel and Lifestyle
- The trend of modern day nomads presents opportunities for travel and lifestyle brands to create products and experiences tailored to the needs and desires of nomadic individuals.
- Photography
- The demand for whimsical fashiontography provides photographers with an opportunity to showcase their creativity and artistic vision in capturing unique and captivating fashion stories.