Wonder is making holiday entertaining more convenient with its AirCrisp™ Pull-Aparts, a range of bread snacks designed to go from the air fryer to the table in just four minutes.
The pull-aparts are crispy on the outside and soft on the inside, offering a quick option for everything from pre-dinner appetizers to sides served alongside a holiday feast. Available in three varieties, Garlic & Herb, Jalapeño and Everything, the range can be customized for different occasions. Garlic & Herb can accompany turkey and gravy as an alternative to traditional dinner rolls, while Jalapeño can be paired with cheese or dips for a spicy appetizer. The Everything variety can also be topped with cream cheese and cranberry sauce for a festive snack.
Baked in Canada without artificial flavours or colours, Wonder AirCrisp is available at select major grocery retailers across Ontario.
The launch reflects growing consumer demand for convenient food solutions that simplify entertaining without sacrificing the experience of a homemade meal. For food brands, air fryer-ready formats create opportunities to make familiar products more versatile, helping consumers reduce preparation time while still personalizing dishes for seasonal gatherings.
Image Credit: Wonder
What Makes This Trend Stand Out
- Air-fryer-ready Foods
- Frozen and bakery brands are translating familiar staples into rapid-cook formats that deliver crisp textures and homemade cues for time-pressed hosts.
- Semi-homemade Entertaining
- Customizable bases such as pull-apart breads create space for consumers to add toppings, dips, and pairings while minimizing preparation complexity.
- Flavor-driven Bread Snacks
- Savory varieties with herb, spice, and everything-seasoning profiles position bread as a versatile appetizer, side, or shareable snack beyond traditional mealtime use.
Sectors Adopting This
- Bakery
- Convenient heat-and-serve bread innovations expand the role of packaged bakery products in occasions traditionally dominated by fresh or scratch-made options.
- Frozen Foods
- Air fryer compatibility gives frozen and refrigerated products a stronger premium convenience proposition through faster preparation and improved texture expectations.
- Grocery Retail
- Seasonal entertaining solutions in ready-to-heat formats help retailers merchandise quick hosting products that connect pantry staples with holiday meal planning.
