Agnes Bethel is a Black-owned luxury footwear brand that was founded by husband and wife duo Justice and Leslie Bessent.
The brand specializes in elegant heels for women, which standout from the many other footwear brands due to their unique silhouettes, statement accessories, and bold prints that can instantly elevate any look. The brand currently offers two distinct collections: Homage and Anniversary. The Homage collection honors Diahann Carroll, Dorothy Dandridge, Lena Horne, and Pat Cleveland—four prominent women of color who inspired change through their dedication to their communities and artistry. The Anniversary collection features two vibrant takes on the styles presented in the Homage collection: a bright 'Dorothy' in African Yellow and the 'Pat' in deep red and blue colorways.
Image Credit: Agnes Bethel
What Makes This Trend Stand Out
- Luxury Women's Footwear
- There is a growing trend for high-end and unique footwear for women that could be capitalized on by creating hand-crafted, high-quality designs.
- Personalized Fashion
- As brands like Agnes Bethel continue to blend fashion with personalization, there is an opportunity to create custom and personalized pairs of shoes that speak to an individual's unique tastes.
- Ethnic Inspired Designs
- There is a trend towards creating shoes inspired by the ethnic cultures of prominent individuals and communities, highlighting their contributions in a meaningful way.
Sectors Adopting This
- Footwear Manufacturing
- Opportunities to innovate within this industry include creating unique designs and personalized options for consumers.
- Fashion Design
- There is an opportunity to create customized clothing and accessories for consumers, in the style of Agnes Bethel's personalized homages to influential women.
- Luxury Goods
- As consumers continue to seek out unique, high-quality luxury items, there is an opportunity to create hand-made, personalized, and ethnic-inspired luxury fashion products in the marketplace.
