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Neutral-Toned Dynamic Clogs

adidas Introduces a New 'Grey' Colorway of the adiFOM Q Silhouette

— September 29, 2022 — Fashion
adidas is introducing the new adiFOM Q in a ‘Grey’ colorway, furthering the brand’s interest in clog-style silhouettes that have been especially popular this season. The brand recently introduced the ‘Black Carbon’ and ‘Wonder White’ iterations of the adiFOM Q and has since introduced new ‘White/Orange’ and ‘Grey/Orange’ colorways. Now, with the ‘Grey’ colorway, adidas is bringing us back to the basics.

Inspired by the adidas Quake, the adiFOM Q’s newest colorway boasts dual grey tones that have been accentuated by ribbed collars, dynamic lines, and cutouts for a more futuristic look. The bootie sports the adidas Trefoil logo, while the uppers are crafted with lightweight EVA material for a breathable construction.

The adiFOM Q in ‘Grey’ will launch on UpThereStore or at adidas in the near future for $120 USD.

Image Credit: adidas
Trend Themes
1. Clog-style Sneakers - adidas continues to expand its clog-style sneaker line with various colors and futuristic designs, presenting opportunities for similar brands to capitalize on the trend with their own unique takes.
2. Dual-tone Sneakers - The dual-tone color scheme seen in adidas' new adiFOM Q sneakers presents an opportunity for other athletic shoe brands to incorporate the two-tone look into their own designs to stay current with fashion trends.
3. Lightweight EVA Materials - The use of lightweight EVA materials in sneakers and other footwear is a growing trend, and adidas' adiFOM Q sneakers are a prominent example, indicating a market opportunity for other brands to develop new footwear with similar materials.
Industry Implications
1. Athletic Footwear - The trend of clog-style and dual-tone sneakers, as well as the growing use of lightweight EVA materials, presents opportunities for the athletic footwear industry to continue innovating and expanding their offerings.
2. Sportswear - Companies in the sportswear industry can take cues from adidas' adiFOM Q sneakers and other innovative products in order to develop their own unique designs that follow current fashion trends and include newer materials and features.
3. Streetwear - Streetwear brands can look to the futuristic, clog-style adiFOM Q sneakers from adidas and other such products to inspire unique, fashion-forward product lines that help set them apart from competitors.
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