Putting a positively clever spin on an unfortunate accidental nude mishap, Marc Jacobs has released a simple white t-shirt as both a PR solution as well as a business strategy.
Earlier this year, Marc Jacobs posted an accidental nude selfie of his bare bottom to the world with the caption, "It's yours to try." As people sometimes do, both celebrity and mortal, he was flirting online and meant to send it in a personal message. Instead of hiding from this horrible blunder, Marc Jacobs decided to use the publicity and create a product making fun of it. The simple white tee reads "themarcjacobs It's yours to try!"
Marc Jacobs showed the PR world how to handle a compromising situation.
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