Autumn-Ready Tonal Sneakers

New Balance Unveils the '997H' in Two New Autumn-Toned Colorways

New Balance has introduced two new versions of the retro 'AS Roma 997H' in eye-catching autumn-inspired colorways: 'Spruce/Gold' and 'Burgundy/Navy.'

Belonging to its lifestyle range, the '997H' is one of New Balance's most classic silhouettes. Here, the lightweight sneaker has been given a seasonal update, making it the perfect piece to complete one's fall time wardrobe. Just like the original model, the shoes' uppers are made from a mix of suede and mesh, which rests atop an extra-comfy, cushioned midsole. Multi-blocked coloring also remains, giving the sneakers a 90s-era aesthetic appeal.

The 'Spruce/Gold' colorway presents a deep green on the midsole, a subdued yellow on the toes and tongue, and a gold 'N' logo. Meanwhile, the 'Burgundy/Navy' consists of a burgundy red midsole, aqua blue toes and heels, and a yellow 'N' logo.

Image Credit: New Balance

Autumn-toned Colorways
The use of autumn-inspired colorways can be incorporated into different product designs to cater to seasonal trends.
90s-era Aesthetic
Bringing back the 90s-era aesthetic appeals to nostalgic customers and provides an opportunity for vintage-inspired designs.
Mix of Suede and Mesh
Materials such as suede and mesh can be utilized in different product categories to provide a balance of durability and breathability.

Who This Affects Most

Footwear
The use of different color palettes and materials in footwear can provide an opportunity for seasonal collections and unique designs.
Fashion and Apparel
Designers can utilize 90s-era aesthetics and autumn-inspired colorways in their clothing lines, providing trending and unique style options.
Accessories
The use of mixed materials such as suede and mesh can be applied in accessory designs to provide durable and breathable products.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 35%
Activity 19%
Freshness 11%

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