The 1858 Monopusher Watch Comes with a Three-Day Trip to Switzerland
Daniel Johnson — September 26, 2019 — Fashion
Montblanc has collaborated with HODINKEE in order to create a limited edition '1858 Monopusher' watch. Customers who purchase the 1858 Monopusher watch will also receive an all-expenses-paid, three-day trip to Switzerland. The trip will be to both Le Locle, as well as Villeret, which are both Swiss locations. During the trip, customers can take a tour of the Montblanc work space. The watch will be limited to 25 models and will have a price point of $30,000.
The watch has a stainless steel case that measures in at 40mm, as well as a black dial and a contrasting tachometer scale on the outside. The watch also has a 30 minute counter, which can be found at the three o'clock position.
Image Credit: HODINKEE
The watch has a stainless steel case that measures in at 40mm, as well as a black dial and a contrasting tachometer scale on the outside. The watch also has a 30 minute counter, which can be found at the three o'clock position.
Image Credit: HODINKEE
Trend Themes
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Luxury Watch Collaborations — Partnering with fashion industry players and getting into high-priced limited edition watches could be explored by other watch brands.
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All-inclusive Experiences — Offering all-expense-paid trips as a complimentary experience to high-ticket purchases could drive sales and build brand loyalty.
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Innovative Tourist Packages — Building unique tourist packages centered around product experiences could attract a wide range of consumers.
Industry Implications
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Watch Industry — Watch brands could explore collaborations with fashion industry players, high-priced limited edition watches, and building unique tourist packages centered around product experiences.
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Tourism Industry — Offering all-expense-paid trips as a complimentary experience to high-ticket purchases could drive sales and build brand loyalty for tourism brands.
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Luxury Goods Industry — Partnering with different industries to offer unique combinations could be an innovative way to sell luxury goods.
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