Although beauty pageants have been around for decades, only recently--due, of course, to the sensationalizing media--have they become a parading spectacle of controversy. If you're not convinced, check out these headline-making beauty pageants.
From plastic surgery to inappropriate remarks and more, we sure like our pretty women to be entertaining as well. These headline-making beauty pageants are sure to start your day off right.
32 Headline-Making Beauty Pageants
25
Plastic Surgery Pageants
Miss Plastic Hungary Contestants Flaunt Cosmetic Enhancements
24
Bald is Beautiful
Miss Tanzania Has No Hair
23
Falling at Miss Universe
Miss USA 2008 Stumbles, Miss Venezuela Wins
22
Offbeat Beauty Contests
Transvestite Pageants
21
Brainy Beauty Pageants
Nuclear Energy Hotties Enter Russia's "Miss Atom" Contest
20
Eccentric Beauty Pageants
Alternative Miss World is Quite a Colorful Competition
19
Online Beauty Bullying
Mean Facebook Comment Inspires Lowri Ryland to Get Nose Job
18
Miss England Told to Gain Weight
Next Miss World To Have Curves
17
Ice Carving Beauty Queens
Dominique Colell Carves Cool Sculptures Using a Chainsaw
16
Glam Pink Garters
Miss Universe Contestant Shocks With Leg-Bearing Looks
15
Ugly Pageants
The Award for the Ugliest Icelandic Native Goes to...
14
Pageant Fallouts
Shanna Moaker Resigns Over Carrie Prejean Fiasco
13
Prison Pageants
Russian Women's Jail Puts on Biker Chic Beauty Contest for Inmates
12
Pageant Firings
Carrie Prejean Loses Miss California Title
11
Fake Beauty Pageants
Katie Price Appears at London's Clothes Show After Divorce
10
Miss Universe Makeovers
Japanese Competition Shows Off Updated Styles
9
Peculiar Pageant Responses
Miss Panama Channels Miss Teen South Carolina
8
Policewoman Pageants
Don't Miss out on the Miss Belarus Detective 2010 Competition
7
Changes to Iconic Pageants
Reality Show-Inspired Contest Crowns Katie Stam As New Miss America
6
Miss S. Carolina Impersonators
YouTube Spoofs
5
Depth of Beauty Pageant
Where Inner Beauty Counts
4
Pageant Queen Comebacks
Carrie Prejean Keeps Miss California Title, Angers Perez Hilton
3
Reality Pageantry
Revamped 2009 Miss America Contest Disappointed, Despite Hype
2
International Beauties Promote Environment
Miss Earth 2007
1
Light-Hearted Bluffs
Live Poker Campaign
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Revlon Debuted a Month-Long National Lipstick Day Celebration
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At-Home Beauty Tech Pop-Ups
Ulike Hosted its 'Endless Summer Pop-Up' in Santa Monica
Basktball Athlete-Approved Makeup Ranges
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Soccer Athlete-Starring Beauty Campaigns
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Life Stages-Focused Beauty Brands
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Rewards-Based Beauty Devices
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Cheeky Sports-Inspired Diaper Campaigns
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Diverse Beauty Campaigns
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Mobile Beauty Supply Pop-Ups
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Unhoused Individuals-Supporting Initiatives
Thrive Causemetics & Beauty 2 the Streetz Parttner
Edutainment Mock Press Conferences
SheaMoisture Ran The Silk Press Conference & a New Product
Festival Beauty Activations
Medicube Brings Skincare Tech and Experiences to Coachella
Beauty Entrepreneurs Growth Studios
Breakout Beauty UK Represents a Strategic Initiative
Home-Centric Beauty Campaigns
Sally Beauty Debuts the Holiday Beauty at Home Campaign
Athlete Grooming Campaigns
Head & Shoulders Partners with MLS to Launch Soccer-Focused Campaign
Comprehensive Beauty Portfolios
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Bold Beauty Campaigns
IPSY Reframes Beauty as a Hobby with the 'I Play Beauty' Campaign
Pink Beauty Advent Calendars
IPSY Debuts Its Coveted 25-Day Advent Calendar
Immersive Beauty Destinations
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Creator-Led Skincare Ads
The BYOMA Shorttime Show Celebrates Short Kings and Queens
New Mom Beauty Kits
The Sleepless Nights Kit by Jones Road and Bobbie Delivers a Confidence Boost
Chinese Band-Supported Beauty Brands
Maybelline New York Partners with Teens in Times (TNT)
Voice-Activated Beauty Devices
The MediSpa Inclusive Beauty System Includes an AI Coach
Hotline Beauty Campaigns
Florence by Mills Rewards Ulta Shoppers Through a Branded Hotline
Creator Reality Series
Bikini Island is Part Competition, Part Entrepreneurial Experiment
Virtual Beauty School Experiences
NYX is Taking Over Roblox's Bayside High School
Personal Care-Focused Olympic Initiatives
Procter & Gamble Hosts the Champions Clubhouse
Shoppable Beauty Routine Apps
BeautyShelf Helps Users Discover Authentic Recommendations
Fashion Brand Cosmetic Collections
Juicy Couture Beauty Products Come in a Variety of Options
Beauty-Backed Sports Teams
First Aid Beauty is Supporting the Olympic & Paralympic USA Teams
Fashion Week Beauty Partnerships
L'Oréal Paris Secured Copenhagen Fashion Week Makeup Exclusivity
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
Mobile Beauty Retail Activations
Cardi B Debuts Beauty Truck for Her Haircare Brand
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
Spring Skincare Sampling Boxes
The NewBeauty Spring 2026 TestTube Box is Curated
Loyalist Skincare Campaigns
The Parëva Beauty In My Skin Campaign Features Real Brand Advocates
Beauty Store Birthday Parties
Birthdays at Ulta Come with a Gift Bag Curated for Tweens and Teens
Game-Ready Skincare Sets
The Starting Lineup Skincare Set Highlights Everyday Performance
Fatherly Braiding Classes
Secret Life Of Dads Hosted a Pints & Ponytails Event
Kid-Friendly Press-On Nails
Pressies by Olive & June are Designed and Fitted for Kids and Tweens
Esteem-Boosting Campaigns
The Dove Super Bowl Ad Champions Girls’ Body Confidence in Sports
Berry-Inspired Kids Makeup Kits
Jovy Represents a Significant Advancement in Children's Cosmetics
Empowering Beauty Hotlines
The Biosil Hotline Shares Real, Relatable Concerns from Women
Celebrity-Fronted Luxury Bag Campaigns
Gucci Debuts 'Beauty and the Bag' with Kate Moss
Colorful Pore Strips
Starface Star Strips Visibly Reduce the Look of Pores While Made to Be Seen
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Skin-Loving Cruelty-Free Cosmetics
Lush's New Skincare-Makeup is Nourishing & Multitasking
Fandom-Fueled Beauty Series
e.l.f. Cosmetics Partnered with Survivor for e.l.f.ie Advantage
Gourmand Beauty Products
Cake Beauty Brings Dessert-Inspired Haircare to Mass Retail
Confidence-Inspiring Youth Beauty Campaigns
Dove Launches 'The Game is Ours' for FIFA World Cup
Game-Day Getup Sweepstakes
Ahead of the 2026 World Cup, Axe Wants to See Fans' Craziest Outfits
Throwback Beauty Campaigns
You’re a 10…with your ButterFace Taps 2016-Era Beauty YouTubers
Bingeable Branded Dramas
Crocs' Charmed to Meet You Tells a Story Around Jibbitz Charms
Festival-Ready Beauty Pop-Ups
A SUGARED + BRONZED Tiny Home Pop-Up is Coming to Coachella Valley
Production-Led Live Commerce Events
P.Louise Launches Get Unteddy With Me on TikTok Shop
Musician-Supported Beauty Campaigns
The Revlon Be Unforgettable Campaign Enlists Megan Moroney
Puzzle Cube Advent Calendars
Benefit's Glam Cube Makeup Advent Calendar Shares Full Sizes & Minis
Savvy Beauty Campaigns
If You NYX, You Know Volume 2 Celebrates NYX's Community
Game-Themed Beauty Pop-Ups
Benefit Cosmetics' Beneland Shares Playful, Giftable Product Sets
Beauty Kiosk Playsets
Melissa & Doug's New Sort, Stock, Select Toy Explores Skincare & Makeup
Elegant Holiday Beauty Kits
U BEAUTY Has Curated a Collection of Five Distinct Skincare Kits
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Cheeky Food-Made Beauty Ranges
Warburtons Spoof Beauty Range Creates Picture-Perfect Lunches
K-Beauty Gold Tournament Activations
Olive Young Returned to CJ Cup Byron Nelson Golf Tornament
Travel-Friendly Co-Branded Product Bundles
U Beauty and Crown Affair Launched On the Go Duo
Children's Beauty Products
Olive & June Expands into Kid-Sized Press-On Nails
Halloween Countdown Doll Designs
Barbie Releases the 12 Days of Halloween Set with Daily Surprises
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Sally Beauty Launches the Rooted in Success Campaign
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Halsey Fest 2025 Offered a Variety of Activities
Glow-Focused Beauty Campaigns
Pixi Beauty Debuts the 'Glow, Reimagined' Collection
Product-Inspired Halloween Looks
Aldi and EllaDoesFX Created a Look Inspired by Professor Peppy
High-Profile Skincare Launch Parties
Clarins Celebrated Beauty Launch with Maroon 5 and Others
Inclusive Self-Tanning Products
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The Revlon Be Unforgettable Campaign Reinterprets a Brand Tagline
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Première Vision and Cosmetic Valley Unite Fashion and Beauty Brands
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Estée Lauder Companies Expanded Its India Innovation Initiative
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The Pretty Girl Parlour by Kiss Products Transports Festival-Goers
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Sally Beauty is Running the Exciting COLORfest
Large-Scale Drag Conventions
The Fierce & Fabulous Expo Will Take Place in June 2026
Athlete Arrival Fashion Activations
ATP Introduces Athlete Arrivals to Spotlight Players Style
Sports Fandom Beauty
E.l.f. Creates Immersive Beauty Experiences Around Global Soccer
Feature-Length Microsoaps
The Golden Pear Affair by Native Reimagines Soap Operas for Socials
Celebratory Beauty Expansion Campaigns
KimChiChic Beauty Celebrates Its Inclusion in Ulta
Mom-Honoring Fundraising Campaigns
Colossal Has Launched Its 2026 Super Mom Competition
Social-First Beauty Retailers
Sally Beauty Joins TikTok Shop
Interactive Beauty Destinations
Superdrug Beauty Playgrounds Inspire Fun & Product Discovery
Mascot-Forward Newspaper Campaigns
Ellie the Elephant Becomes a New York Times Subscriber
Festive Fairytale Campaigns
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Creator-Led Beauty Commerce
Amazon India Combines Creator Content and Beauty Shopping
Cheeky Empowering Partnership Platforms
Sephora Canada Boasts Its New Pretty Badass Platform
Cultural Heritage Beauty Branding
KATE Blends Kabuki Artistry with Shadow-Enhancing Makeup
Modern Beauty Agencies
Base Beauty Defines Itself as the Agency for Modern Beauty
Nostalgic Beauty Campaigns
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Athlete Empowerment Programmes
Chanel Launches the CC League Programme for Athlete Development
Scalp Care Sports Sponsorships
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Early Detection Haircut Campaigns
The Life Saving Haircut Trains Barbers to See Signs of Disease
Body Appreciation Programs
Flamingo and Girl Scounts are Supporting Confidence & Wellness
Regeneration-Focused Trade Show Themes
COSMETIC 360 Announces the Theme of Its Trade Show
Arena Beauty Activations
L'Oréal Brings Immersive Beauty Experiences to Europe's Largest Arena
Luxury Beauty Destinations
A Niche Beauty Destination Offers Premium Services
In-Store Cancer Support Programs
JCPenney and Look Good Feel Better are Hosting Workshops
Human-First Trade Show Pods
Beauty Bulb Has Launched Beauty Bulb Live London
Beauty Professional Ambassadors
IMAGE Studios Launches Ambassador Program for Beauty Leaders
Personalized Beauty Planners
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Sports Media Partnerships
PrizePicks Has Become the Presenting Partner of HMA's Full Network
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Purpose-Driven Brand Contests
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Congratulatory Athlete Hotlines
Jennifer Bett Communications & Cosmopolitan Set Up 1-800-SHE-WINS1
Factual Headline Generators
Headline Cleaner Turns Clickbait Into Informative Headlines
Multi-Level Cancer Awareness Ads
The United Breast Cancer Foundation is at Times Square