While some examples in the February 2019 ultra-luxury list are incredibly extravagant, others are just mind-boggling. Etat Libre d'Orange's ‘I Am Trash: Les Fleurs du Dechet' fragrance falls under both categories. The high fashion brand experiments with sustainable advocacy, beauty beliefs, and contemporary cultural values. As a result, the label releases a perfume that is sure to capture the attention of audiences by its name alone. The ‘I Am Trash: Les Fleurs du Dechet' fragrance boasts subtle notes of recycled materials and strawberries, which identifies it as one of the more adventurous luxurious releases of the month.
The February 2019 ultra-luxury category proves to also be rich in travel offerings and examples include the Amanzoe luxe hotel in the Peloponnese countryside, as well as some travel-centric products from Gucci and Louis Vuitton.
Top 30 Ultra-Luxury Trends in February
30
Incredibly Extravagant Statement Necklaces
Comme Des Garçons Homme's Designs are Otherworldly
29
Elegantly Luxe Smartwatch Designs
Louis Vuitton's Tambour Horizon Boasts a Sophisticated Vibe
28
Premium Psychedelic Menswear
The Prada Spring/Summer 2019 Collection Deliver New Concepts
27
Laminated Leather Luxe Shoes
Maison Margiela's Retro Fit Sneakers Boast Shiny and Chunky Elements
26
Promotional Afternoon Tea Gatherings
The Ritz-Carlton and Givenchy Collaborate on a Pink Pop-Up
25
Luxe Hybrid Loafer Sneakers
Maison Margiela's Spliced Tassel Loafer Boasts a Low Top Cut
24
Women-Empowering Luxe Fashion
The Louis Vuitton Pre-Fall 2019 Capsule Draws in Celebrities
23
Bizarre Autonomous Car Concepts
Mercedes-Benz Debuts Two Brand New Ideas at CES 2019 Las Vegas
22
Luxurious Colorful Postcard Designs
Hermes Debuts a De Chiricho-Inspired Stationery Collection
21
Exquisitely Elegant Restaurant Interiors
Francesc Rifé Studio Boasts Dark Finishes for Merkato
20
Luxurious Supercar Driving Boots
Piloto Works with Pagani to Unveil the Roadster Driving Boot
19
Luxe Wireless Monogram Earphones
Louis Vuitton's Horizon Earphones are Powered with Smart Sound
18
Luxe Stereotype-Breaching Menswear
The Versace Man FW19 Capsule Reflects the Idea of a Modern Man
17
Impeccably Luxe Rose Quartz Platters
GEARYS Boasts a Stunning Serving Platter by Anna Rablabs
16
Luxurious Retirement Experiences
Ventana by Buckner is Set to Open Its Doors in Summer of 2019
15
Luxe Power-Reserving Timepieces
Jaeger-LeCoultre's Rendez-Vous Moon Watch Boasts Floral Numerals
14
Scattered Luxe Greek Hotels
Amanzoe Boasts a Breathtaking Stay in the Peloponnese Countryside
13
Fashion History Travel Apps
Alessandro Michele Broadens Gucci's Efforts with the Gucci Places App
12
Candy-Inspired Wristwatches
Richard Mille's Bonbon Collection is Vibrantly Sweet and Nostalgic
11
Retro Athletic Chunky Footwear
Louis Vuitton's Zig Zag Sneaker Draws a 90s Skate Inspiration
10
Luxe Chain-Lined Sunglasses
Chanel's Latest Eyewear Collection Explores the Label's Iconic Chain
9
Luxe Monogram Translucent Sneakers
Dior's B23 Sneakers are Inspired by Japanese Design Aesthetics
8
Travel-Centric Luxe Watches
Louis Vuitton's Tambour Horizon Watch Captures The Spirit of Traveling
7
Trash-Scented Perfumes
Etat Libre d'Orange Creates an Unconventional Luxe Fragrance
6
Handwoven Year-Round Furniture Sets
Mr. Backyard Makes Affordable Handwoven Outdoor Furniture
5
Deep Narrative-Centric Luxe Streetwear
A-COLD-WALL*'s BIRTH.ORGAN.SYNTH Capsule Prepares for FW19
4
Luxuriously Extravagant Hotel Cards
The Hilton Aspire Card by American Express Costs $450 a Year
3
Extravagantly Priced VIP Experiences
The All-Inclusive 2018 World Cup VIP Costs Over £1 Million
2
Luxe Crystal-Encrusted Beanies
Gucci Works with the New York Yankees on Piece for the FW18 Season
1
Ultra-Exclusive Fight Night VIPs
The UFC VIP Experience Packages Covers All the Basis of the Event
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Luxury Fragrance Launches
Maison Francis Kurkdjian’s Kurky Brings Playful Luxury to Bloomingdale’s
Next-Gen Emotive Fragrances
Lore's Storytelling Perfumes Transport the Senses
High-End Beauty Campaigns
The La Beauté Louis Vuitton Campaign Debuts With a Bold Vision
Ultra-Sophisticated Luxury Fashion Capsules
The Fendi Fall 2026 Ready-To-Wear Collection is Chic
Origami-Inspired Holiday Collections
Guerlain Debuts the 2025 ‘Tale of Wonders’ Collection
Luxe Designer Beauty Activations
YSL Launched an Entertainment-Themed Light Club 2.0 Concept
Fashion House Chocolate Ranges
The Louis Vuitton Mother's Day Range Features an Edible Purse
Blush-Inspired Perfumes
Dior Addict Glow Eau de Parfums are Indulgent and Sensorial
Next-Gen Mood Fragrances
Boy Smells 2.0 Introduces Bolder, Long-Wearing Scents with a New Look
Modern Luxury-Focused Fragrance Lines
COS Expands into the Fragrance Market with cos perfumery
Premium Fragrance Collections
Nest New York Debuts Its Voyages by Nest Collection at Harrods
A-List Beauty Ambassador Campaigns
The Dior Addict 2026 Collection Will Launch After Christmas
Luxury Resort Apparel Collections
Auteur's Resort 2025 Collection Brings Cosmic Romance
Luxury Beauty Brand Launches
La Beauté Louis Vuitton Unveils a New Era of Luxury Beauty
Valentine's Day-Themed Luxury Fashion
The Balenciaga 2025 Valentine’s Day Capsule is Chic & Edgy
Luxury Beauty Advent Calendars
Hunter Luxury Bring Festive Elegance to NEXT’s 2025 Holiday Line
Close-Wearing Fragrances
BORNTOSTANDOUT's EAU INTIMITÉ Collection Explores Creative Skin Scents
Luxurious Nude Lipstick Lines
Christian Dior Debuts Its 2025 Addict Nudes N'Roses Collection
Dessert-Like Fragrance Unboxings
Miu Miu Fleur de Lait PR Boxes Featured Scoopable Kinetic Sand
Portable Fragrance Samplers
The Balenciaga Discovery Box is Made to Be Experienced on the Go
Next-Gen Niche Perfumes
Top Scents Collection Spotlights Up-and-Coming Perfumers
Intensely Expressive Fragrances
The Juliette Has a Gun Bold Collection Embraces Experimentation
Luxury Slow Fashion Brands
KZ_K Studio Champions Sustainable Style with Its Spring Collection
Luxury Fragrance Calendars
The 2025 Diptyque Advent Calendar Creates an Artful Ritual
Mood-Altering Fragrances
Each EDP in the LR Mood Infusion Collection is Scientifically Backed
Vibrant Upscale Makeup Collections
Chanel's Spring 2025 Makeup Capsule Boasts Unexpected Pairings
Luxurious Solid Perfume Collections
Christian Dior Debuts a New J'adore Fragrance Format
Celebrity-Backed Luxury Jewelry Campaigns
Christian Dior Spotlights Its Rose Des Vents Jewelry
Fig-Centered Luxury Fragrances
TOM FORD Figue Érotique Launches Exclusively at Sephora December 10
Perfume-Inspired Gelato Flavors
Two Gourmands Inspired The 7 Virtues and On Third Thought Collab
Summer Fragrance-Inspired Pop-Ups
Maison Margiela Launched a Pop-Up Café in Amsterdam
Immersive Luxury Cosmetics Pop-Ups
Louis Vuitton Spotlights La Beauté Louis Vuitton
Luxe Fragrance-Filled Trunks
The Maker's Fragrance Trio Trunk is a Premium, Curated Gift Set
Spritz-Inspired Fragrances
Never-Ending Summer Eau de Toilette Reminds of an Italian Spritz
Slow-Release Solid Perfumes
Lush Club is Dropping a Collection of Exclusive Solid Perfumes
Vibrant Duality Fragrances
Onitsuka Tiger Eau De Parfum Explore Quiet Radiance & Contrast
Fragrance Refill Fountains
L'Oréal Luxe's Refill Solution Replenishes Empty Bottles at Dillard's
Botanically Inspired Luxury Fragrances
Goldfield & Banks Debuts Rose Magnitude Eau De Parfum
Heritage Fragrance Expansion Lineups
Jacques Bogart Debuts One Lady Show and Silver Scent For H
Fragrance Advent Calendars
Dossier's Holiday Advent Calendar Shares Designer-Inspired Bestsellers
Holiday-Ready Luxury Fragrance Lines
Maison Francis Kurkdjian Debuts a Range of Holiday Products
Aroma-Driven Personal Care Collections
Chanel Expands Its Chance Fragrance Line to Body Care
Scent Wardrobe Fragrance Samplers
Snif’s Scent Wardrobe Sample Set Begins or Expands a Collection
Globally Inspired Fragrances
Origen Fragrances Tells the Stories of Destinations Through Scent
Bird-Inspired Ethereal Cosmetic Collections
Guerlain's Fall 2025 Majestic Feathers Line is Chic
TV Series-Inspired Perfume Capsules
Coty Debuts New Perfumes Under COTYLAB, Inspired by Bridgerton
Celebrity-Endorsed Floral Perfumes
Gucci Taps Miley Cyrus for the Flora Gorgeous Gardenia Intense
Fragrance Refill Stations
L’Oréal Canada and Shoppers Drug Mart Launch Fragrance Refill Fountains
Opulent Royalty-Inspired Scents
Trudon Debuts the 'Figuerie Collection' Inspired by Versailles
Vibrant Vanilla Bean Fragrances
Louis Vuitton Debuts the 'Fantasmagory' Fragrance
Fine Jewelry Collections
Louis Vuitton Expands Its 'Color Blossom' Line with New Pieces
Candied Violet Fragrances
Violet Sucré by Le Monde Gourmand Captures the Exhilaration of Love
Tempting Gourmand Fragrances
Givenchy Collaborated with a Chef Pâtissier on Irresistible Nectar
Sunscreen-Inspired Fragrances
Gelée by Vacation Smells Like an Iconic, Orange-Tinted Sunscreen Gel
Luxe Lunar Perfume Products
GHOST Moon Elixirs Come in Two Scent Options
Haute Couture Fragrance Lines
Scentsorium Collection by Maison Margiela Explores Emotion by Scent
Luxe Laundry Scent Boosters
The Unstopables Unlimited Collection Makes Fine Fragrance Accessible
Luxurious Lipstick Gift Sets
Louis Vuitton Presents a Lipstick Trunk for Makeup Enthusiasts
Evocative Unisex Fragrances
YSL Beauty MUSE Has Notes of Ink, Iris and Vanilla
Limited-Edition Fragrance Bottles
Louis Vuitton Celebrates LVERS with a Collectors Copper Bottle
Mediterranean Escapism-Inspired Fragrances
Celine's Un Éte Français Eau De Parfum is Ethereal
High-End Pharmacy Fragrance Boutiques
Boots Fragrance Offers Over 400 Options
Sensorial Luxury Cosmetics
Prestige Beauty Brand Marc Jacobs Beauty is Relaunching in 2026
Statement-Making High-Jewelry Designs
Louis Vuitton Presents the Virtuosity High Jewelry Capsule
Desert Floral-Inspired Fragrances
Guerlain's Allegoria Fragrance Range Debuts Florabloom Absolu
Boundary-Blurring Perfume Capsules
Balenciaga Explores Perfumery Methods & Modern Scent Creation
Richly Scented Fragrances
The Réservation Fragrances Bring the Spirit of Travel to Scent
Luxury-Inspired Dupe Fragrances
ALT. Fragrances Makes Cost-Conscious Interpretations of Scents
Off-The-Beaten Path Scent Collections
Maesa Has Launched Scents Unearth'd
Couture-Inspired Home Fragrances
Hotel Collection x Museum of Ice Cream Drop a Unique Capsule
Star-Studded Men's Fragrance Campaigns
The BOSS Bottled Beyond Fragrance Campaign is Eye-Catching
Organic Amenity Lines
La Purative Monaco Introduces Luxury Amenities in Glass and Recycled PET
Floral High-End Makeup Capsules
Chanel Boasts Its Camélia Futura Makeup Collection This Summer
Vetiver-Inspired High-End Perfumes
Guerlain Introduces the Vétiver Fauve Scent
Gilded Cleaning Product Branding
The Fabulosa Rebranding Was Developed by the Brandon Agency
Celeb-Supported Fragrance Campaigns
Prada's Paradoxe Radical Essence Taps Emma Watson
Summer-Ready Tea-Inspired Fragrances
Bulgari Reimagines Tea-Inspired Scents with Eau Parfumée
Mediterranean-Inspired Alcohol-Free Perfumes
Yves Saint Laurent Expands Its Libre Fragrance Line
Luxury Fragrance Expansions
Eau Splendide Marks a New Chapter for Chanel’s Chance Fragrance Line
Fashion Label Beauty Collections
Vol. 1 White Fox The Beauty + Lifestyle Collection Debuts
Customizable Scented Candle Capsules
Guerlain Has Introduced the L’Art de Vivre Collection
Luxurious Beauty Collections
The Louis Vuitton La Beauté Collection is Chic and Artistic
Irreverent Feminine Fragrances
Miu Miu Miutine Subverts the Classic Chypre Structure
Scent-Inspired Dining Experiences
Phlur's Afterglow Dinner is a Romantic, Complementary Date Night
Perfume Bottle Ornaments
Phlur's Decorative, Wearable Ornaments are Made for Gifting & Sampling
Fragrance House Parties
Valentino Beauty Hosts Born in Roma Purple Melancholia Launch
Experimental Fragrance Collections
Snif Secret Menu Scents are Now Available Through Ulta Beauty
French Beauty-Focused Fragrances
Juicy Couture Just Moi is Part of the Viva La Juicy Range
Parisian Eau De Toilettes
Diptyque Orphéon Eau De Toilette is a Citrus-Tinged New Iteration
Luxurious Iconic Fragrance Campaigns
Christian Dior Spotlights the Intense Miss Dior Essence
Extra-Concentrated Fragrances
BORNTOSTANDOUT's Extrait Extrême Collection is Intense & Lasting
Fragrant Flame-Free Wax Melts
ScentMatch's Home Fragrances Dupe Viral and Luxury Perfumes
Celebrity Icon-Inspired Floral-Fruity Fragrances
Paris Hilton Fragrances Debuts the ICONIC Scent
Mixology-Inspired Perfumes
Mixologist Parfums Makes Scents Like the "Oud Fashioned"
Movement-Based Perfume Bottles
Swirling Perfume by Receptor is Packaged Like a Spinning Top
Luxe Classic Candle Updates
Diptyque Classic Candle Introduces Five New Scents and Redesign
Theatrically Informed Indoor Fashion
The Louis Vuitton Spring 2026 RTW Collection is Chic
Melon-Scented Trash Bags
Hefty Ultra Strong with Fabuloso Watermelon Scent Refreshes Cleanups
Textured Gourmand Fragrances
New Perfumes Feature Creamy, Buttery, and Edible-Inspired Notes
Summer-Inspired Scent Collections
Moroccanoil Unveils Its Soleil de Tanger and Dahlia Rouge Scents
Limited-Edition Laundry Scents
Unstopables Created an Exclusive Fragrance with Jasmine Tookes
Fragrance Shopping Events
Sephora Introduced its 'Fragrance For All Event' for Last Minute Gifting
Recycled PU Beauty Accessories
Yves Saint Laurent Beauty's New Pouch and Mirror Were Launched
Venice-Inspired Luxury Fragrances
Bottega Veneta's New Fragrance Capsule is Ethereal & Creative
Subversive Floral Fragrances
The Aēsop Aurner Eau De Parfum Has an Uncommon Profile
Fashion Designer Scent Series
Kiko Kostadinov x rétaW Fabaceae Launch in Two New Formats
Kyoto-Inspired Modern Fragrances
The Le Labo Osmanthus 19 Highlights Kyoto’s seasonal bloom
Bold Scented Body Mists
Bespoke London Debuts Beast Mode Mens Body Mists
Fragrance Scavenger Hunts
Lancôme Created a Peachy Scavenger Hunt Around Its Newest Perfume
Digitally Native Fragrance Stores
The Dossier Flagship Boutique Inspires Discovery & Education
Spring Fragrance Lines
Gisada’s Luxury Line Will Elevate Your Scent Game This Spring
Romantic Gourmand Scents
Ariana Grande is Expanding Her Successful LOVENOTES Fragrance Line
Affordable Fine Fragrance Candles
fine'ry is Bringing Fan-Favorite Dupe Scents to Home Fragrance
Sophisticated Scent Releases
'The Apartment' by Abel Embodies Parisian Elegance
Elevated Home Scent Lines
Maison&Muse's Collection Features Affordable Luxury Home Fragrances
Ultra-Lavish Watch Designs
Breguet Expands Its Reine De Naples Line with Two New Silhouettes
French Luxury-Focused Fashion Capsules
Ricardé Paris Embraces 1950s-Inspired Silhouettes
Luxury Festive Fragrance Products
ARRAN Sense of Scotland Unveiled its Festive Holiday Collection
Ritualistic Wellness Fragrances
Free Yourself Fragrances Inspire Insight, Emotion and Curiosity
Alchemist-Inspired Fragrance Collections
Gucci Expands Its the Alchemist’s Garden Collection
Parisian Romance-Inspired Candle Lines
La Fleur Parfumée Expands Its Luxury Home Fragrance Line
Luxe Anniversary Soaps
The Aesop Resurrection Aromatique Hand Wash Returns in a Limited Edition
Singer-Supported Perfume Campaigns
Yves Saint Laurent Beauty Taps Dua Lipa for Libre Eau De Parfum
Affordable Retailer-Exclusive Fragrances
Fine'ry Debuts Three Target-Exclusive Scents
Silky Aquatic Fragrances
Jasmine Blues by 'Ôrəbella Has Notes of Blue Lotus & Crystallized Moss
Signature Luxury Perfumes
The Guess Iconic Sublime Boasts a Sophisticated Fragrance
Sensorial Spring Scent Releases
Gaspard Premier Unveils Artful Aromas for the Senses
Provocatively Packaged Fragrances
Discothèque's Handbag Scents Were Made for Life on the Move
Hotel-Inspired Home Scenting Products
Hotel Collection Brings European Luxury Scents Into the Home
Feminine Empowerment-Focused Perfumes
Louis Vuitton's eLVes Fragrance is Stunningly Alluring
Leathery Rose Fragrances
Rose Whip by Phlur Challenges Traditional Rose Eau de Parfums
Indulgent Comfort Home Fragrances
Febreze Named Vanilla Suede the 2025 Scent of the Year
Fragrance Craft Series
Lemaire's Objets Senteur Collection Explores Scent Through Material Design
Complex Fashion Brand Fragrances
The New AllSaints Fragrances Include Naked Woods and Sacred Sands
Revitalized Brand Fragrances
Juicy Couture's 'Just Moi' Fragrance Targets Gen Z Consumers
Bloom-Inspired Fragrance Collections
Vince Camuto Has Introduced Wonderbloom Bliss Eau De Parfum
Carefree Adventure Fragrances
Detour by NOYZ Fragrances Captures the Joy of the Scenic Route
Subtly Sweet Unisex Fragrances
MUSE by YSL Beauty has Note of Iris and Vanilla Blends
Uplifting Bathroom Sprays
The Pourri Scent of the Year Collection Introduces Mandarin Mimosa
Elevated Incognito-Inspired Fragrances
The Maker Introduced the Alias and Alias II