From small accessories like smartwatch straps to large-scale home constructions, the top August 2017 customization ideas showcase how consumers want to have a hand in product creation, especially when it comes to finished looks and functions.
Customization is now becoming the norm across the fashion industry, with everything from footwear and bags to apparel offering modular or transformative elements. Although there are plenty of universal emojis to express one's feelings at any given moment, consumers are looking for more personalized means of expression with hyper-personalized stickers and messaging tools.
Consumers are also seeking out kits and product systems that allow them to build their own products, such as Demeter's Foolproof Blending Trio for crafting bespoke fragrances and NuAns NEO Reloaded, which is a smartphone with a fully customizable back component.
Top 25 Customization Concepts in August
25
Self-Constructing Buildings
These Self-Deploying Buildings Can Pop Up in Eight Minutes
24
Modular Bag Systems
'Bloqbag' is a Modular Bag That Reinvents the Backpack
23
DIY Prefab Cabin Homes
The Ecokit Prefabricated Cabins Can be Erected without Professional Help
22
Custom-Backed Smartphones
The NuAns NEO Reloaded Has Hundreds of Different Design Combinations
21
Transforming Workstation Consoles
This Sleek Console Transforms Into a Small Cubicle
20
Custom Action-Movie Sneakers
These Custom Air Jordan 4 'Transformers' Feature Brass Patina Accents
19
Affordable Custom Backpacks
BARKER Bags Makes Customizable Backpacks for Students
18
Smart Selfie Sticker Apps
'Sticky AI' Uses Artificial Intelligence to Turn Selfies into Stickers
17
Custom 3D-Scanned Shoes
The iovada Luxury Italian Shoes are Made from Premium Materials
16
Unbranded Phone Case Designs
The HSBC Mobile Studio Tour Lets Users Create Customized Phone Cases
15
Design-Centric Cat Houses
The LUNARBOX Cat Condo Features an Elevated, Customizable Design
14
Victorian Cocktail Garnishers
Hendrick's Created a Machine That Perfectly Cuts Cucumber Slices
13
Customizable Sci-Fi Dresses
This Star Trek-Inspired Dress From eShakti Can Be Customized
12
Elevated Control Tower Suites
Arlanda Airport Transformed an Old Flight Deck into a Luxury Suite
11
Custom Connected Eyeglass Pop-Ups
The Snap Spectacles Pop-Up is On Display at Harrods in London
10
Customizable LED Clutches
The Cat Clutch is an LED Handbag with Pre-Loaded Pixel Art
9
Fragrance Blending Kits
Demeter's 'Foolproof Blending Trio' Lets Users Create a Custom Scent
8
Luxury Smartwatch Services
Apple Offered Free Personalization Services for the Apple Watch Hermès
7
Personalized Birthday Pies
The Real Pie Company Decorates Savory Pies with Names and Messages
6
Personalized Homebrew Kits
This Father's Day Beer-Making Set Brews Beer in Just Seven Days
5
Magnetic Photo Holders
Swapsnap Effortlessly Displays Pictures on Walls Without Nails
4
Collaborative VR Studios
Medium's 'Studio Share' Lets Artists Sculpt Together in Virtual Reality
3
Personalized Woodland Dolls
Enchantimals and Tiana from 'Toys AndMe' Launched a Customized Doll
2
Interchangeable Backpack Shells
Kemies Introduces Bags with Skins That Can Be Easily Changed
1
Customizable Watch Collections
'Swatch X You' Lets Consumers Design Their Own Playful Timepieces
Related Ideas
Luxe Fashion House Smartphones
Samsung and Maison Margiela Present the Galaxy Z Flip 4 Smartphone
Practically Styled AR Glasses
The Conceptual 'One-Week' AR Glasses are Smartly Designed
Semi-Digital Clothing Designs
The FFFACE x FINCH Limited Capsule Showcases Seven Artworks
Angled Dual-Display Smartwatches
This Apple Watch Concept by Tien Hung Optimizes Efficiency
Smartwatch-Attached Smartphone Concepts
The Conceptual Sony Smart Switch Ecosystem is All-in-One
Electric-Hued Luggage Collections
The Away Neon Collection is Available for a Limited Time
Functionally Fashionable Mobile Accessories
These MOFT Mobile Accessories Debuted at CES 2023
On-Demand AI Fashion
Desigual is Testing Designs Made by Its Team and Artificial Intelligence
Tech-Enhanced Cosmetic Bags
The Shell Well Smart Cosmetic Travel Case is 10-in-One
Sophisticated Summer Fashion Collections
Ten C's Spring/Summer 2024 Capsule Features Bright Colors
Sustainable Luxury Handbags
The First-Ever Reformation Handbags Just Dropped
Clutch Purse Smartphone Concepts
The Honor V Purse Transforms the Mobile Device into an Accessory
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
State-of-the-Art Retail Fragrance Dispensers
iRomaScents Enhances the Retail Experience with Tech
Chic Tech Organization Bags
The Faire Collective Atlas Urban Messenger Keeps Devices Secure
Tablet-Integrated Fashion
The Lenovo Tab Wear Collection Explores the Concept of "Me Time"
Chic Modular Travel Bags
Canadian-Based Startup Girls Aloud! Created the Perfect Travel Bag
Spacious Carrying Capsules
HUMAN MADE Launches Another 'MILITARY BAG' Collection for Fall/Winter
QR-Coded Reusable Gift Bags
Tokki is Revolutionizing How Consumers Give Gifts
Modular Handheld Gaming Systems
The 'feeel' Gaming System by Jasmin Kappler is Customizable
Custom Cosmetic Launches
These Curology Personalized Skin Care Products are Arriving at Target
Playful Modular Mops
Staff and Clorox Created a Colorful Wet Mop with Rubber Hat Topper
AI-Powered Fashion Apps
The 'Blend' App Helps Users Find Products That Suit Their Style and Budget
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
One-of-One Clothing Collections
mmERCH Uses Generative Design to Create "Neo-Couture"
Personalized Candle Scents
Scent Lab Allows You to Customize Your Candle Based on Mood
Mesmerizing Avant Garden Collections
Sprayground Unveils New Range with a New Handbag Silhouette
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
Exclusive Modular Dynamic Sneakers
notwoways Unveils its New Foams Sneaker with Custom Detail
AR-Enabled E-Commerce Products
Nextech AR Launches 'ARitize Configurator' For Shopify
Customizable Cosmetic Stacks
Subtl's Stak 2.0 Makes a Whole Makeup Routine Palm-Sized
French Museum-Themed Tech Accessories
The Louvre Museum and CASETiFY Join Forces on a Capsule
AR Fragrance Mirrors
Mugler's Augmented Reality Mirrors Convey the Essence of Scent
Personalized Denim Programs
Acne Studios Launches a New Denim Program that Remixes Looks
Commuter-Oriented Tech Accessories
MOFT Taps TOMBOGO for the New 'Creative Commuter' Capsule
Scent-Inspired Streetwear
The Fresh af Collection Shares Styles That Celebrate 25 Years of Febreze
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
Ulta-Luxurious Hydration Gift Sets
Augustinus Bader's Limited-Edition Set Features Best-Sellers
Compostable Fragrance Caps
EAUSO VERT Created Industry-First Sustainable Fragrance Packaging
Season-Inspired Color Systems
3form's 2023 Color Collection Adds 10 New Pastel Hues
Style-Conscious Power Tools
The Conceptual 'Module' Compact Drill Has Recycled Materials
Interactive Scenting Kiosks
Aroma360's ISK is Embedded with Essential Oil Diffusers
Americana Fall-Centric Apparel
DELUXE Unveils its New Flowers II Capsule for the FW22 Season
E-Commerce Beauty Packaging
Aptar Beauty + Home's Redesigned Packaging is "E-Commerce Capable"
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
AR-Enhanced Design Processes
Puma Improves Its Manufacturing Practices with ARsenal by CGTrader
Striking E-Commerce Packaging
Maksim Arbuzov Designed the 'Build Yourself' Boxes for Barboza
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Whimsical Inflatable Sneaker Concepts
UV-Zhu Uses Daily Objects for His Nike Concept Sneaker
Anniversary App-Focused Apparel
Grab Releases a Nostalgic Anniversary Merchandise Collection
Graphic Luxurious Accessory Collabs
Anti Social Social Club's SS24 Boasts Premium Collaborations
Refillable Beauty Brands
Maya's Thoughtfully Designed Cosmetics Combat Plastic Waste
Fully Customized Canvas Sneakers
Converse Joins FRGMT to Launch the Converse by You Program
Experimental Summer Technical Fashion
_J.L-A.L_ Launches its SS23 Collection with Technical Cuts
Customizable Sauce Dispensers
Kraft Heinz Debuts a Customizable Sauce Dispenser for QSRs
AI Shopping Customization Tools
The Zegna X Experience Merges AI Technology & Traditional Retail
Luxury Fragrance Gift Guides
These Molton Brown Luxury Fragrance Gift Ideas Pamper Loved Ones
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Personalized Cosmetic Printers
Color Jam Brings Customized Color Cosmetics to CES 2023
Luxury Bag Digital Campaigns
LUAR Launches a New Campaign that Spotlights the Ana Bag Design
In-Store Fragrance Finders
YSL Beauté's Scent-Sation Uses Neuroscience to Personalize Fragrance
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Collaborative Suede-Like Luggage
fragment design x RAMIDUS 2024 New Year Spot Collection is Chic
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
Retailer-Backed Beauty Categories
Moda Operandi Launches a Curated Beauty Category
Confetti-Style Pride Month Accessories
The Apple Watch Pride Edition Sport Band Raises Awareness
Tailor-Made Perfume Gift Sets
Dolce & Gabbana Introduces Four Gift Sets This Holiday Season
Giftable Customized Figurines
Pop! Yourself Lets Anyone Create Customized Vinyl Collectibles
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Customizable Industrial Lamp Designs
The Conceptual 'Piú' Modular Lamp is Space-Saving
Bespoke Made-To-Order Clothing
MTailor Uses Phone Scanners & AI to Create Accurate Custom Clothes
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
AR Fragrance Campaigns
Lacoste's Two-Day Experiential Pop-Up Targets Gen Z Shoppers
Authentic Denim Collections
Calvin Klein Emphasizes Youthful and Classic for Fall 2023
Customized Luxe Revived Perfumes
Byredo Develops the New Mysterious Unnamed Fragrance
AI-Powered Garment Customizers
H&M Group Introduces the New AI Clothing Creation Tool
Eco Tech Accessory Pop-Ups
The CASETiFY Style Lab Highlights the Work of Gen Z Fashion Students
Equestrian-Inspired Tech Accessories
Hermès Launch Equestrian-Inspired Apple Accessories
Lightweight Digital Sneaker Customizations
YEEZY Unveils a New Customization Page Online
Multifunctional Performance Apparel
The côte&ciel FW23 Range is Visually Striking and Practical
Versatile Warped Handbags
MSCHF Debuts a New Bag Design Blending the Forms of Four Existing Pieces
AI-Powered Personal Fragrances
Noteworthy Uses AI & Data Science to Make Personalized Fragrances
Aromatherapy-Personalizing Tools
JennScents' Offers a Tool that Creates the Perfect Scent for You
Individuality-Focused Luxury Campaigns
Burberry Focuses on Self-Expression with its New Collection
Digital Fashion Designer Incubators
The SYKY Collective Represents the Future of Luxury Fashion
Customizable White-Label Consumables
Printify Offers On-Demand Consumables for Brands & Businesses
Virtual Fitting Room Experiences
be Retail Social's 'beDynamic' Joins Up with Get Cutie
Old-School Lifestyle Collections
HODINKEE Debuts Its First Branded Collection of Daily Necessities
One-of-One Fashion Capsules
AELIZA's New Collection is Made to Celebrate Individuality
Car Color-Changing Technology
BMW Conceptualizes Car Color-Changing Technology
Art-Inspired Home Fragrances
Pura and The Metropolitan Collaborated on Scents for the Home
Customizable Glass Packaging Services
O-I Launches Personalized and Embossed Customized Packaging
Y2K-Inspired Velour Collections
Juicy Couture Launches the Powerful 'JuicySelfMade' Collection
Refreshing Festival Activations
The Mitchum Fresh Factory Shares Experiential Sampling
Upgraded Stackable Makeup Lines
Subtl Beauty Introduces the Stak 2.0
3D-Printed Beauty Applicators
Cosmogen Uses 3D Metal Printing Tech to Innovate Cosmetic Tubes
Minimal Fall-Centric Luxe Fashion
Theory Presents its Fall 2022 Collection of Simplistic Looks
Holiday-Ready Winter Sports Fashion
Uniform Experiment and fragment design Boasts a Holiday Line
Strikingly Colorful Smartphones
Motorola’s Edge 30 Neo Lineup Features Pantone Swatches
Upcycled Refillable Fragrances
La Bouche Rouge's Natural Fragrances are Luxe & Resource Efficient
Customizable Summer Drink Menus
Starbucks' Summer Menu Remix Lets Customers Remix Their Drinks
Connected Fragrance Bottles
Two Bastille Fragrances are Now Bottled with Links to Digital Twins
Bag-Inspired Large-Scale Installations
IKEA's Iconic FRAKTA Bag Takes the Spotlight in Chicago
Waste-Reducing Surprise Packs
nuud Launches a Surprise Pack to Reduce its Waste
Co-Branded Zippered Carriers
fragment design Collaborates with RAMIDUS for a Carrier Collection
AI-Generated Phone Accessories
PopSockets Launches a New AI Artwork Designer and Giveaway Contest
Customizable Detangling Brushes
Wet Brush's Customization Tool Creates Personalized Designs
Luxury Italian Purses
Italy-Based Aquazzura Introduces its Debut Luxury Bag Collection
Premium Airplane Amenity Kits
Emirates Presents Its New Bulgari Amenity Kits for Travelers
Color-Coded Fragrances
Helio's Color Collection Shares Playful Skin Scents with Luxe Notes
Upcycled Automotive Couture Collections
This Collection is Made With Discarded Auto Components
Neon-Colored Lifestyle Bags
fragment design and RAMIDUS Collaborate on a New Line of Neon Totes
Designer Mystery Boxes
Luxury Fashion Platform HEAT Introduces a New Contemporary Mystery Box
Tranquil Cozy Fashion Capsules
MAXIME Unveils the New a Man and His Objects Collection
Dynamic Muted Luxury Fashion
Prada Presents Let's Talk About Clothes for the FW23 Season
Cloud Technology-Inspired Fashion
AHLUWALIA Presents the Symphony Unlocked Capsule for FW23
Holiday Self-Care Kits
Wellness Brand Waphyto Launches the New Targeted Holiday Kits
Vibrant Dynamic Spring Fashion
Mackintosh Unveils an Expansive Capsule for the SS23 Season
Personalization-Focused Mobile OSs
The Samsung One UI 5 Brings Enhanced Customization to Devices
British Highway-Inspired Fall Fashion
JORDANLUCA Presents a New Capsule for the FW23 Season
Colorful Tote Bag Collections
fragment design and RAMIDUS Launch Colorful Tote Bags
Luxury Fragrance Discovery Sets
The Thomson Carter Discovery Set Includes Three Scents
Colorful Collegiate Capsules
HUMAN MADE's 'BACK TO SCHOOL' Capsule Perfectly Expresses Americana
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
Simplistic Everyday Fashion Designs
C2H4 Unveils its New Case#R007 Genesis Collection
Summer-Ready Leather Capsules
Aman Essentials Launches its Inaugural Leather Collection
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
Artisanal Spring-Ready Traditional Fashion
Perte D'ego Unveils the Boarding Call Capsule for SS23
Customized Casual Clogs
Customize Your Crocs Adds Personality to Bulk Footwear Orders
Hotel-Led Vintage Markets
The MOB Hôtel Hosted a Vintage Market, an Eco Conference and Workshops
Fall-Ready Neutral Luxe Fashion
Jacquemus Delivers a Look at its FW22 Range Full of Neutrals
Contemporary Wedding Capsules
From Future's Wedding Capsule Collection is Timeless and Elegant
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Social Sticker-Making Features
WhatsApp Launches a New In-App Custom Sticker Maker
Artful Design Curation Capsules
Bentley Mills Designs the Modern Curator™ Collection No. 1
Versatile Modern Appliance Capsules
Monogram Unveils Three New Appliance Collections
Insect-Inspired Technical Baggage
Guerilla Group Unveils the METAMORPHOSIS Collection
Light Specialty Houseware Capsules
HUMAN MADE Delivers its Second HOUSEWARE Collection
Premium Fall-Ready Footwear Designs
Hender Scheme Presents its Latest Lineup for Fall 2023