Model Isabeli Fontana is covered in tribal accents for the editorial 'Keith Me' in Vogue Paris. The Brazilian beauty is also the magazine's November 2009 cover girl, in which graffiti is a popular theme. Makeup artist Lucia Pieroni painstakingly etched every inch of Fontana for the issue's fashion tribute to artist Keith Haring's graffiti-inspired images.
Photographer David Sims captured the exotically marked editorial while Vogue Paris editor-in-cheif Carine Roitfeld took on styling duties.
Implications - Consumers are always interested in editorials that explore the underground world of foreign countries. These unexplored areas continue to captivate audiences and fulfil their need for knowledge and curiosity. Companies can benefit and profit by featuring these exotic and foreign qualities in their products to attract a broader consumer base.
What Makes This Trend Stand Out
- Tribal Accents
- Disruptive innovation opportunity: Companies can incorporate tribal accents into their products to appeal to consumers' interest in exploring foreign cultures.
- Graffiti-inspired Images
- Disruptive innovation opportunity: Businesses can adopt graffiti-inspired imagery to create unique and eye-catching designs in various industries.
- Fashion Tribute
- Disruptive innovation opportunity: Companies can pay homage to artists and cultural influences in their fashion designs to tap into consumers' desire for artistic and expressive products.
Sectors Adopting This
- Fashion
- Disruptive innovation opportunity: Fashion brands can incorporate tribal accents and graffiti-inspired designs to create trendsetting and culturally diverse collections.
- Home Decor
- Disruptive innovation opportunity: Home decor companies can offer tribal-inspired decor items featuring graffiti-like patterns to add a unique touch to people's living spaces.
- Art Supplies
- Disruptive innovation opportunity: Art supply manufacturers can create specialty products that cater to artists interested in tribal and graffiti art styles.
