It's time to pull out the good old needle and thread because embroidery is finding its way back into the mainstream. Whether in art, fashion or humor - embroidery is making its mark.
This cluster features embroidered anatomies, yetis, plates, SMS and profanity. Who would imagine that you could cuss out your enemies with embroidery?
Implications - Embroidery is an activity once reserved for grandmothers; however, it is swiftly becoming a favored pastime amongst consumers looking to express themselves creatively while honing a skill. This marriage of modern attitudes and old-school hobbies results in quirky, stylish embroidery that remains edgy, but is still wholesome. Thus, embroidery is trickling into the fashion, art and design industries in an unconventional way.
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
