Hollywood actress Angelina Jolie stars in a new public service announcement (PSA) that raises awareness of World Refugee Day on June 20th.
Angelina Jolie says in the spot, which features images of refugees all over the world, “Please don’t turn away. Refugees are the most vulnerable people on earth. Every day, they are fighting to survive. They deserve our respect. Please do not forget them. Remember them on this day. World Refugee Day.”
Angelina Jolie is a UNHCR Goodwill Ambassador. Images 5-10 in the gallery show Jolie on previous humanitarian trips.
What Makes This Trend Stand Out
- Global Refugee Crisis
- Opportunity for companies to develop innovative and sustainable solutions to address the challenges faced by refugees globally.
- Celebrity-led Social Campaigns
- Opportunity to leverage celebrity influence for social causes and understanding global issues such as refugee crisis.
- Humanitarian Tourism
- Growing trend of travelers eager to experience the world while also giving back to local communities and supporting relief efforts.
Sectors Adopting This
- Travel and Tourism
- Tourism industry can collaborate with humanitarian organizations to provide travelers with opportunities to contribute to relief efforts.
- Social Media and Marketing
- Companies can use celebrity endorsements and social media platforms to raise awareness and funds for refugees and other social issues.
- Humanitarian Aid and Relief Organizations
- Organizations can leverage celebrity partnerships and social media to increase donations and support for refugee crisis.
