Sushi-Inspired Sofas

Fernando and Humberto Campanas Create Rolled Fabric Furniture

A collection of chairs, sofas, tables, stools and bowls by Campanas (Fernando and Humberto of Brazil) have Asian culinary influences. The duo started with favelas, overlapping pieces of fabric together making mats and bedspreads.

The idea developed into rolling fabrics of different types together like sushi rolls - lo and behold, what you get is some colourful art and function!

Implications - Artists are constantly looking for new inspiration for their creations. A common place to look is within the food we eat. Creating something like the sushi-inspired sofa is bound to get attention because of its bizarre medium (but one that is essential to life). Not only are artists looking for inspiring ideas, but consumers are as well.

Food-inspired Art
Creating art pieces inspired by food can attract attention and intrigue consumers.
Unconventional Furniture
Designing furniture using unconventional materials or shapes can be a disruptive innovation opportunity.
Colorful Functional Art
Combining art and functionality in colorful pieces can appeal to both artists and consumers.

Who This Affects Most

Art and Design
The art and design industry can explore new ideas by incorporating food-related inspirations into their creations.
Furniture Manufacturing
The furniture manufacturing industry can utilize unconventional materials and shapes to create unique and eye-catching pieces.
Home Decor and Interior Design
The home decor and interior design industry can offer colorful and functional art pieces as unique design elements for consumers.
SCORE
4.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 40%
Activity 77%
Freshness 8%

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