Toronto nightlife just got a lot more interesting with the opening of three new theme bars. Not your cheesy theme bars of old, pain has been taken to create a memorable experience for patrons.
Jezebel promises to be a naughty mix of Coyote Ugly, Maison Derriere and Studio 54. Watusi, a 1960s style cocktail lounge inspired by the hit show Mad Men is a blast from the past. If you’re in the mood for something lighter, check out Comedy Bar, a bar entirely devoted to comedy. Even the owners are comedians. All are sure to be a summertime hit.
Key Themes Behind This Trend
- Theme Bar Resurgence
- As consumers continue to seek unique experiences, there is a disruptive innovation opportunity for entrepreneurs to create more high-quality theme bars that offer a memorable night out.
- Nostalgia-based Entertainment
- The success of 60s-inspired theme bars like Jezebel and Watusi reveals a trend towards nostalgia-based entertainment where consumers can relive the past in a new, immersive environment.
- Event-based Bars
- The opening of Comedy Bar, a bar entirely devoted to comedy, showcases the potential for entrepreneurs to create event-based bars that cater to consumers looking for a specific type of entertainment experience.
Where This Applies
- Hospitality
- The hospitality industry can capitalize on the trend towards unique experiences by investing in more high-quality, themed bars and entertainment venues.
- Nightlife
- Entrepreneurs in the nightlife industry can tap into the nostalgia-based entertainment trend by creating bars and nightclubs that transport consumers to a specific era or theme.
- Comedy
- The success of Comedy Bar highlights the potential for entrepreneurs to create bars and entertainment venues focused on comedy, providing a unique experience for patrons looking for a good laugh.
