White House Makeovers

Redux Competition Imagines Next-Gen Presidential Eco-Abodes

The inspiring campaign of the 44th president has ignited all sorts of possibilities of change, not excluding the prospect of changing the White House itself. Challenging aspiring architects around the world, the White House Redux Competition seeks to design anew the ultimate US architectural symbol. Among the submitted projects is Rediscovery, a dual concept which includes both a main building and a transportation unit.

The White Wing is a helium-powered green zeppelin which incorporates accommodation, lab and storage areas, as well as an Oval Office for the President and his staff--or, by the time the concept is realized, possibly her staff. The ground building features administrative functions, a public exposition area, a lab as well, and of course, a docking station for the presidential eco-airship.

The vision of this White House Redux proposal is to enable the President to be closer to the people, especially in times of crisis such as natural catastrophes. It also aims at promoting worldwide exchange of regenerative technologies and at harboring endangered species--hence all the lads.

The advanced technology of our times allows communication and coordination to be combined effectively with mobility; now more than ever can the President and all political figures really be on the side of the citizens and attend to their concerns, as well as to the concerns of our suffering planet.

Dual-concept Architecture
The White House Redux Competition showcases a trend in designing architectural projects that incorporate both a main building and a transportation unit.
Regenerative Technologies
The White House Redux proposal highlights the trend of promoting worldwide exchange of regenerative technologies for a sustainable future.
Mobile Governance
The advanced technology showcased in the White House Redux proposal reflects a trend of combining communication, coordination, and mobility for political figures to be more accessible to citizens.

Who This Affects Most

Architecture and Design
The White House Redux Competition presents opportunities for architects to innovate in designing dual-concept buildings that incorporate transportation units.
Environmental Technology
The White House Redux proposal opens up opportunities for the development and exchange of regenerative technologies to promote sustainable practices.
Government and Politics
The advanced technological solutions showcased in the White House Redux proposal can disrupt the way governance operates, allowing political figures to be more mobile and accessible to citizens.
SCORE
1.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 33%
Activity 3%
Freshness 8%

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