Gothic Couture

Jessica Stam Becomes ‘Magie Noir' in Numero 99

Goth fashion is not just for Manson and the emo kids anymore. We've seen it in the new men's couture collection by Gareth Pugh, and now Numero magazine shows us how women can flaunt goth couture in its 99th issue.

The editorial “Magie Noire” stars top model Jessica Stam with masterful photography by Miguel Reveriego and styling by Capucine Safyurtlu.

Implications - Jessica Stam looks absolutely ravishing as she poses in couture clothing labels such as Chanel and Valentino. The outfits are definitely daring featuring blouses with super-wide v-necks, over-the-knee boots and dresses that only have one shoulder strap. For fashionistas who dare to go dark, this photoshoot may hold the perfect inspiration.

Gothic Couture
Opportunity to capitalize on the growing trend of goth-inspired fashion in the couture industry.
High Fashion Editorial
Disruptive innovation opportunity in creating provocative and daring fashion editorials that push the boundaries of mainstream fashion.
Dark Glamour
Opportunity to tap into the demand for dark, mysterious, and glamorous fashion styles.

Sectors Adopting This

Fashion
Fashion industry can explore the gothic couture trend by incorporating bold and edgy elements into their designs.
Photography
Photography industry can benefit from creating unique and artistic fashion editorials that evoke a sense of dark glamour.
Beauty
Beauty industry can embrace the gothic trend by offering products and services that cater to the demand for dark and dramatic makeup looks.
SCORE
5.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 65%
Freshness 8%

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