Are you reluctant to give yourself a breast exam? If so, there are 12 year-old Boy Scouts offering free breast exams to obtain Eagle Scout badges to do it for you.
When I first saw the interview of these two Boy Scouts on 'Today Now,' my initial thoughts, along with a good chuckle, were, "You little perverts. Fat chance you'll lure young ladies into allowing you examine their breasts to get a badge."
However, it wasn't until after it was finished watching that I realized Onion News is a gag website. Nor was I aware that Boy Scouts offering free breast exams was a different version of a humorous Breast Awareness Campaign ad from a couple of years ago in which men offer to give breast exams to women.
Though breast cancer is not a laughing matter, the video of 12 year-old Boy Scouts offering free breast exams has been linked to by tons of blogs, which means word of breast cancer awareness is getting around--and that's a good thing.
What's Driving This Trend
- Breast Cancer Awareness
- The video of Boy Scouts offering free breast exams has sparked discussion and raised awareness about breast cancer.
- Satirical News
- The humorous approach of the Onion News video has gained attention and engagement, highlighting the power of satirical news in capturing audiences.
- Viral Marketing
- The widespread sharing of the video on blogs demonstrates the potential of viral marketing in spreading important messages.
Who This Affects Most
- Healthcare
- The breast cancer awareness campaign presents an opportunity for healthcare providers to promote regular self-examinations and raise awareness about early detection.
- Media and Entertainment
- The success of satirical news videos suggests opportunities for media companies to explore new formats and engage audiences through humor.
- Digital Marketing
- Viral marketing campaigns like the Boy Scouts video showcase the effectiveness of online platforms in reaching a wide audience and generating buzz around important causes.
