Boomersutra

Seniors Spice it Up in Video Sex Guides for Arthritis, Hip Surgery & More

Even though the last thing young people want to think about is their parents and grandparents getting “busy,” seniors are having sex out there. A new video sex guide aimed at the over 50s is getting it even more out there!

Recently launched by the Women’s Institute in the UK, the video covers age-appropriate topics such as how to have sex with arthritis, following a stroke, and after hip surgery. Seriously!

It also suggests that elderly couples should consider trying edible body paint, and watching porn together to spice up their sex lives.   

Are the days of grannies swapping recipes almost over? Will they soon be swapping sex partners instead?

Age-appropriate Sex Guides
Developing video sex guides tailored for seniors that address age-related concerns such as arthritis, stroke, and hip surgery presents an opportunity for disruptive innovation.
Sexual Health for Seniors
Exploring ways to support and enhance the sexual well-being of seniors can lead to disruptive innovation in healthcare and wellness industries.
Intimacy Products for Seniors
Designing and marketing intimate products specifically for seniors, such as edible body paint, opens up opportunities for disruptive innovation in the adult lifestyle industry.

Who This Affects Most

Healthcare
Addressing the sexual needs and concerns of seniors through innovative approaches can bring disruptive change to the healthcare industry.
Wellness
Creating holistic solutions to promote sexual well-being among seniors presents opportunities for disruptive innovation in the wellness industry.
Adult Lifestyle
Developing intimate products and experiences tailored specifically for seniors can drive disruptive innovation within the adult lifestyle industry.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 57%
Activity 92%
Freshness 8%

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