Spring just announced the launch of the new Palm Treo 800w Smart Phone which includes Wifi and GPS. The new Palm Treo 800w is NOT an iPhone 3G competitor they say because the device is geared directly toward businesspeople using Windows Mobile OS. It includes the Windows Mobile 6.1 Pro operating system, granting the ability to edit Microsoft Word and Excel documents and makes it easy to access Outlook.
The $250 Treo 800w is more expensive than the 8GB iPhone 3G which only sells for $199 and runs on the speedy AT&T 3G network. So why the Treo 800w and not a new iPhone?
"It's not a direct iPhone competitor and is more for business users, while the iPhone is more suited for music and video and the consumer," explains spokesperson Karen Chan.
What's Driving This Trend
- Palm-treo-800w-focus-on-business-users
- The Palm Treo 800w Smart Phone is geared directly toward business people using Windows Mobile OS, granting the ability to edit Microsoft Word and Excel documents and makes it easy to access Outlook.
- Wifi-and-gps-enabled-smart Phones
- The new Palm Treo 800w Smart Phone comes with Wifi and GPS features that are important for the emerging market.
- Competition-in-smart-phone-market
- The Palm Treo 800w Smart Phone is competing with iPhone 3G and other high-end Smart Phones on the market.
Who This Affects Most
- Mobile Phone Industry
- As the mobile phone market continues to grow and expand, creating new and innovative technology that caters to the upcoming need of business users will disruption innovation opportunities.
- Software Industry
- The integration of Microsoft Word and Excel documents in the Palm Treo 800w Smart Phone is a disruptive innovation opportunity for software developers as they can continue to integrate new features for businesses.
- Business Solutions Industry
- As Smart Phones become powerful tools in the business environment, catering to the needs of business users with technology like the Palm Treo 800w will be key for disruptive innovation in this sector.
