Staycations

Stay at Home Vacations

The “Staycation” is a critical piece of modern lingo to pick up now that gas price are skyrocketing. Trend Hunter occasionally highlights some need-to know terms, and the staycation is a key piece of jargon these days. As you probably guessed, it's a hybrid of the words 'stay' and 'vacation,' which is actually what the noun describes: a vacation which involves staying where you are, or staying close to home.

The Urban Dictionary describes it as, “A vacation that is spent at one's home enjoying all that home and one's home environs have to offer.”

This often involves becoming a tourist in your own town, a great idea to help you regain appreciation of your own home.

If you live in a hip city like New York, you could explore local museums, street festivals and spend time checking out hot tourists. Not living in such a happening town? A staycation could even mean hosting BBQ parties in your backyard. Think of all the beer and burgers you can buy for the gas money you save! You could throw the shindig of the summer!

Staycations
Disruptive innovation opportunity: Develop home-based vacation experiences and services that allow individuals to explore and enjoy their own local area.
Gas Price Increase
Disruptive innovation opportunity: Create alternative transportation options or develop technologies that reduce dependence on traditional fuel sources.
Tourism in Non-hotspot Locations
Disruptive innovation opportunity: Develop unique attractions and experiences in less popular tourist destinations to encourage staycations and boost local economies.

Sectors Adopting This

Tourism and Hospitality
Disruptive innovation opportunity: Introduce new travel packages and accommodations specifically designed for staycationers.
Transportation
Disruptive innovation opportunity: Create affordable and eco-friendly transportation solutions for local travel during staycations.
Entertainment and Events
Disruptive innovation opportunity: Offer innovative and engaging activities, events, and attractions for individuals choosing staycations in their own cities or towns.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 21%
Activity 53%
Freshness 8%

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