The butt crack has been the new cleavage in fashion since the dawn of low rise jeans. Those low designs have mostly been attributed to risqué haute couture fashion designer Alexander McQueen; his designs stormed the catwalks and then spilled out to the sidewalks with the fury of a few hundred tornadoes.
Now, according to Trend de la Creme, the posterior is the focal point once again with these revealing lines of intimate apparel from Agent Provocateur, Faire Frou Frou, Fun Lingerie and other intimate apparel stores. The butt crack has been the 21st century sexual fetish: It's naughty and slightly tawdry, but with the soft, round charm of a perfect pair of breasts.
UPDATE: Here's another example:
Key Themes Behind This Trend
- Posterior-centric Fashion
- Opportunity for designers and retailers to create clothing that emphasizes the buttocks as a fashionable and desirable feature.
- Lingerie as a Statement
- Intimate apparel brands can capitalize on the trend by offering provocative designs that accentuate the butt and cater to customers seeking bold and daring fashion choices.
- Body Positivity
- Promote body acceptance and self-confidence by embracing diverse body types and celebrating the beauty of all shapes and sizes, including the buttocks.
Where This Applies
- Fashion Retail
- Retailers can curate collections featuring butt-revealing clothing and lingerie to cater to consumers demanding daring and unique fashion options.
- Intimate Apparel
- Companies in the lingerie industry can explore butt-centric designs and marketing campaigns to tap into the growing demand for bold and provocative intimate wear.
- Body Positivity and Wellness
- Organizations focused on promoting body acceptance and positive body image can collaborate with fashion brands to encourage inclusivity and diversity.
