Just because you're injured doesn't mean you have to look bad. Add a little bling to your boo boo with crystal encrusted bandaids. Available in the MAK design shop in Vienna or online from 10 Euros for a three pack.
Implications - For the consumer who has everything, not very many products will capture their attention. Thus, it becomes a challenge of brands and marketers to create completely unique products that also bear luxury in mind. An item like this blinged-out bandaid is a perfect way to infuse luxury and novelty into everyday products to get the attention of even the most affluent of consumers.
Key Themes Behind This Trend
- Luxury Novelty Products
- As brands look for unique ways to capture the attention of affluent consumers, creating luxury novelty products such as crystal-encrusted band-aids can provide a new product market.
- Fashionable Medical Devices
- Making medical devices fashionable, such as crystal-encrusted band-aids, can provide an option for consumers who want to keep up their appearance while tending to injuries.
- Customizable Healthcare Accessories
- Offering customizable healthcare accessories, such as crystal-encrusted band-aids, can tap into the growing trend of personalization and self-expression.
Where This Applies
- Fashion
- The fashion industry can capitalize on the trend of fashionable medical devices, such as crystal-encrusted band-aids.
- Healthcare
- The healthcare industry can tap into the trend of customizable healthcare accessories, such as crystal-encrusted band-aids.
- Consumer Goods
- The consumer goods industry can create new product markets by exploring luxury novelty products, such as crystal-encrusted band-aids.
