The long awaited Microsoft Surface table is about to get its first rollout on 17 April, 2008 at 12 select AT&T stores in four cities.
The accompanying video demonstrates the exciting use of this innovative technolog for AT&T customers. It ushers a new era of customer service and creative ways for you to explore the features of phone models, compare phones, compare plans, buy content and accessories; all in an interactive cool way without having someone shove a product you do not need down your throat.
Key Themes Behind This Trend
- Interactive Retail
- The Microsoft Surface table highlights an opportunity for retailers to use interactive technology to enhance the customer experience in-store.
- Innovative Customer Service
- The Microsoft Surface table suggests potential for companies to use interactive technology to improve their customer service offerings.
- Online-offline Integration
- The Microsoft Surface table showcases an opportunity for integrating physical and digital retail spaces to create a seamless shopping experience.
Where This Applies
- Retail
- The Microsoft Surface table presents an opportunity for retailers to use innovative technology to engage with customers in-store and improve their shopping experience.
- Technology
- The launch of the Microsoft Surface table highlights the potential for innovative technology to disrupt various industries and create new business opportunities.
- Telecommunications
- The Microsoft Surface table launch with AT&T suggests an opportunity for telecommunications companies to use interactive technology to enhance their customer offerings.
