Virtual Brainwashing

OrangeDream Cyber MC

This is not a joke. Wanna quit smoking, lose weight or feel happier without doing any of the hard work? Korean company, OrangeDream promises you just that with a very interesting "brainwashing" system that supports a variety of modes including education, health, no smoking, meditation and more.

The brainwave management software 'Cyber MC' works with personal digital devices, it utilizes special sound frequency along with virtual glasses to get you on your best behavior.

Not much details has surfaced yet but here's an example of how it works. The virtual glasses radiate light through a monitor along with the special sounds. If you look at the graph below (left), the beta waves in pink color are seen in normally stressful situations. The picture below (right) shows the graph after using Cyber MC for three minutes. The beta waves decreased, whereas alpha waves were generated in a relaxed state.

According to the company the system will be available in April in Korea for about 50,000(KRW).

Virtual Brainwashing
Using virtual reality technology and sound frequencies to achieve behavioral change in individuals.
Brainwave Management
The use of technology to monitor and manage brainwaves for specific purposes.
Personal Digital Devices
Utilizing wearable technology to achieve personal wellness goals.

Who This Affects Most

Healthcare
The brainwave management technology has potential applications for patients seeking alternative therapies.
Wellness
This technology can be used by wellness centers and gyms seeking to differentiate themselves in the market.
Virtual Reality
The virtual reality aspect of this technology has potential applications in the entertainment and gaming industries.
SCORE
1.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 23%
Activity 17%
Freshness 8%

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