This morning, Cake Wrecks featured an assortment of 'World of Warcraft' cakes, and they're sure to make you say WoW. (Get it?) From laptops atop stacks of 'World of Warcraft' self-help books to wood-grain shields and an insane image of an Alliance Paladin bursting through a laptop screen, there's more than enough baked geekery to go around.
Once you've had your fill of 'World of Warcraft' cakes, keep clicking through the gallery for more nerdalicious baking features.
What's Driving This Trend
- Nerd-themed Cakes
- Opportunities for bakeries and cake decorators to expand their offerings by incorporating themes and designs from popular video games and other fandoms.
- Geek Culture Merchandise
- Businesses can create merchandise inspired by popular video games and other areas of geek culture, such as t-shirts, mugs, and other collectibles.
- Digital Fandoms
- Opportunities for businesses to connect with and market to fans of online communities and video games through social media, online forums, and other digital channels.
Who This Affects Most
- Bakery and Confections
- Bakeries can expand their customer base and increase revenue by offering themed cakes and confections that appeal to fans of popular video games and other areas of geek culture.
- Merchandise Design and Production
- Businesses can tap into the market for collectible merchandise inspired by popular video games and other areas of geek culture by creating unique designs and products.
- Digital Marketing and Social Media
- Online communities and video game fans present opportunities for businesses to connect with customers through social media, influencer marketing, and other digital channels.
