Shot by Tom Craig and styled by Bay Garnett, Angela Lindvall is more than just a tourist perched along the Malecon seawall for 'Viva Cuba' in Vogue UK. It's definitely going to be one hot summer.
Implications - The recent recession has limited consumers from traveling abroad as they need to be budget-conscious. However, these consumers still seek products that will reflect their love for travel to their peers by boasting culturally specific designs and functions. Companies can appeal to travel-heavy demographics by incorporating cultural elements into the designs of their products.