Future Primitivism/Instinctive Overide by Ross Lovegrove is Avant-Garde

By: Alexandra Serrano - Published: Nov 3, 2012 • References: rosslovegrove and dezeen
The Future Primitivism/Instinctive Overide by Ross Lovegrove concept was featured at the Belgian Biennale Interieur 2012 in Kortrijk.

Lovegrove, a British design specialist, collaborated with car design firm G-Studio to create this ultra-futuristic concept. It is composed of a fibre glass structure that is utilized as a screen to project 3D video imagery. The vehicle was designed to "trigger a instinctive response to its organic form" and to mimic the fluidity of a water droplet.

Though the futuristic design seems light years away from becoming reality, the most astounding part of this concept its the connection between nature, technology, design and science. It is artists like Lovegrove who not only pioneer but spearhead forward-thinking design by pushing boundaries in technology. Future Primitivism/Instinctive Overide by Ross Lovegrove is a conceptual marvel and a fascinating ode to responsive natural architecture.