Victoria Beckham Naked for Cancer Edit
Protect the Skin You're In Tees

After Marc Jacobs SS 2008 campaign, Victoria Beckham appears uncovered on top for the project “Protect the skin you’re in”.

The T-shirts are being sold this week at select Marc Jacobs boutiques for about 25 euros each, and are part of a campaign aiming at fighting cancer disease by increasing awareness.

Posh Spice joins Dita von Teese, Selma Blair, Naomi Campbell, Winona Ryder, Julianne Moore and Christy Turlington as celebrities who who stripped for the campaign sponsored by Marc Jacobs in past years.

Overall these T-shirts seem to be a very effective communication tool.