Ugg has launched a delicious new collection of handbags for the new season. The Australian company, known best for their ship-skin lined boots, is constantly expanding their brand. In addition to these plush handbags, they have branched out to include high heeled boots to their original flat collection, as seen in the embedded trend below.
Featured in the gallery is the brown Ugg Motor Tote, the Sunburst Wrist, the black Metro Aviator, the Ultra Wristlet and the Ugg Bomber Snap Wrist bag in beige.
Why This Trend Is Growing
- Expanded Ugg Brand
- The expansion of Ugg's brand into handbags and high heeled boots presents opportunities for disruptive innovation.
- Plush Handbags Collection
- Ugg's new collection of plush handbags creates potential for disruptive innovation in the fashion accessories industry.
- High Heeled Boot Trend
- The emergence of high heeled boots in Ugg's collection opens up opportunities for disruptive innovation in the footwear industry.
Industries Being Reshaped
- Fashion Accessories
- The introduction of Ugg's handbags presents disruptive innovation opportunities in the fashion accessories industry.
- Footwear
- The addition of high heeled boots to Ugg's collection creates potential for disruptive innovation in the footwear industry.
- Design and Manufacturing
- The expansion and diversification of Ugg's brand requires disruptive innovation in design and manufacturing processes to accommodate the new product lines.
