'Totally Novel Picturebook Frame' Lets You Display Your Fave Paperback

By: Marissa Brassfield - Mar 25, 2009   Updated: Mar 30 2011
References: delight & notcot.org
If you want to show off a beloved book in your paperback collection, these 'Totally Novel Picturebook Frames' let you do so in style. These frames mount right on the wall or stand alone, and are perfect for published authors, avid bookworms and collectors of all types who want a unique, interchangeable piece of wall art.

Implications - Consumers expect more from the products they buy than a one-use function that gives them no power to customize or explore, and these interchangeable picturebook frames are a perfect example of that. By allowing consumers to constantly update and change the content of their purchase at whim, products like this have a longer lifespan than more traditional ones that have only one look. That kind of customization is an attractive prospect for prospective customers.