Bauhaus Homage Runways

The Thom Browne Spring 2013 Collection Channeled German Modernism

The Thom Browne Spring 2013 collection was a poetic emancipation of color and structure reminiscent of modernist German aestheticism.

Naming Oskar Schlemmer an influence for this season, Thom Browne has created a lyrical ode to complex avant-garde distinction. Schelmer was a master of radically progressive ideals that revered the body's architectural form. This influence is seen in the structural component of each garment that toys with levels, bold shoulders and bulbous silhouettes.

The color palette fluctuated from monochromatic to print and color overload. This spectral variation is an allusion to the emancipation Browne himself as a designer. Despite the theatrics of his inspiration, the detailing in the collection epitomized Browne's prep DNA with his signature whale prints and gingham separates. A fantastical show of sartorial novelty, this Spring 2013 collection was a decadent fest for the starving eyes of those who crave Browne's sublime vision.

Avant-garde Fashion
There is an opportunity for the fashion industry to embrace more complex, abstract, and experimental designs, inspired by avant-garde ideals.
Architectural Form
There is an opportunity for designers in various industries to explore and reflect the human body's architectural form in their products.
Spectral Variation
There is an opportunity for product designers to incorporate a range of vibrant and bold colors in their creations, invoking vibrancy and excitement.

Industries Being Reshaped

Fashion
Designers can create more experimental and avant-garde clothing that reflects the human form and plays with different levels, shapes & silhouettes.
Architecture
Architects can study and utilize the human body's structural and form aspects in their buildings, leading to radical designs that push the norm.
Product Design
Designers can incorporate bold and vibrant colors into their products, experimenting with how these colors interact to create impactful pieces.
SCORE
4.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 67%
Activity 66%
Freshness 8%