The Warhol Art App, developed by the Warhol Museum located in Pittsburg, offers a unique window onto the life of one of the 20th century's great artistic visionaries. The app can either be used as a museum companion or as a reference outside of that space.
The Warhol Art App brings together can a range of sources spanning a 60-year timeframe and includes everything from audio and video to text references. The app, available for both iOS and Android, is a must-have for any contemporary art lover.
Implications - Consumers are increasingly working more hours and are looking for ways to connect culturally that are not time intensive. The Warhol Art App lets users escape momentarily escape and recharge their imaginations. Companies should take this need for a quick escape into account when designing products and experiences.
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