Similar to a working boot, Teva Stilettos have a Velcro fastening and rubber corrugated grip soles attached to its 4-inch heel. Sufficed to say, Teva Stilettos are in a market that's all their own.
Implications - With environmental issues on the minds of consumers, the demand for products that reflect positive environmental values is rising. Customers desire these products so that they can express their eco-friendly values to their peers. Companies can manufacture products with environmental themes to appeal to these green demographics.