Taxi Leo is now in production. Taxi Leo is a fun, rolling, ridable, dog-shaped seat for children. The kid-centric, adult-attracting design comes from Swedish Ninja and is available in a number of eco-friendly fabric choices. One of the most important criterion for Taxi Leo is keeping kids safe while they play.
Felicia Culler conducted a production feasibility analysis to consider whether Taxi Leo could remain affordable while meeting environmental, safety and cost concerns. Happily, her answer was yes.
Stats for Wheeled Riding Dogs
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Research: 4,400 clicks in 281 w
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Concept: Taxi Leo
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Segment: Females, 4-55
Comparison Set: 27 similar articles, including: motorized barstools, colorful classroom chairs, and moving cork seating.
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