Talented

Six Scents Charity Scents

By: Holger Mohr - Published: • References: designersagainstaids & sevennewyork
These celebrity-designed fragrances all benefit AIDS. Gareth Pugh, Bernhard Willhelm, Preen, Jeremy Scott, Alexandre Herchcovitch and Cosmic Wonder Light Source all created perfumes for DAA. The fragrances were released this month by Symrise, Seven New York and promoted by the creative agency Metaproject. They are limited to 2000 bottles.

The project was founded to raise money for the creative international HIV/AIDS Awareness Education Center, to be opened in Antwerp, Belgium next year. 

The collection is being sold worldwide at Seven New York, Reborn Montreal, Colette Paris, Lala Berlin, Park Vienna, JUS Stockholm, Henrik Vibskov Copenhagen/Oslo, Day & Night St Petersburg, Doshaburi Barcelona, RA Antwerp, Joyce Hong Kong/Kowloon, Daily Projects Seoul, Assin Melbourne - and many more to follow soon! Stats for Fragrances Against AIDS Trending: Older & Chilly
Traction: 5,090 clicks in 316 w
Interest: 4 minutes
Concept: Fragrances Against AIDS
Related: 53 examples / 41 photos
Segment: Females, 18-55
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