Superstar

The Shift Concept Camera is Designed for Viral Video Makers

By: Michael Hines - Published: Jul 3, 2011 • References: yankodesign
If I were a young filmmaker I would be all over Daniel Spönemann's Shift concept camera. The shift takes the Micro Four Thirds system to a whole new level, incorporating a unique frame that gives the user more control over the camera.

Shift can be operated in a variety of ways, letting you get the perfect shot without the need for a tripod, chest harness or any other accessory. Movie-making newbies such as myself will appreciate the camera's touch-screen wireless controls that let you operate it from a distance. The quality and popularity of viral videos have both been on the rise in recent years. It won't be long before a new generation of filmmakers is demanding cheap and innovative tech such as the Shift concept camera.