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Teddy Bear Topcoats

Sebastian Errazuriz's Cute, Cuddly Stuffed Animal Jacket

This jacket appears to be warm, soft, cute and cuddly all at the same time. Sebastian Errazuriz's design is very simple with just stuffed teddy bears intertwined in order to create a solid piece of clothing (in this case a jacket).

The jacket is a lovely little play on animal cruelty (which sounds oxy-moronic) in the way that the bears have been forced together for this piece; however, they were never alive to begin with (not in the world of sanity, at least).

I think the jacket is a hit or miss among the fashion statements of our society today (it’s full of teddy bears) and won’t be granted any superlative too cute any time soon.

SCORE
3.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 55%
Activity 53%
Freshness 8%

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