Inject Some Humor Into Dull Signs With the Sealy InBed Mobile App

By: Matt Ho - Published: Apr 6, 2011 • References: sealy & psfk
For the mischievous individual who wants to commit graffiti but can't find the courage to do so, there's an app for that; meet the Sealy InBed Mobile App.

Sealy is a large mattress company that decided get into the smartphone game with this hilarious new add-on. The Sealy InBed Mobile App lets you tag signs by attaching a transparent icon that says "in bed" next to it via the iPhone camera. The commercial shows different ways the phrase gets used that often imply dirty sexual connotations. It ends with a hilarious line that says, "Whatever you do in Bed, Sealy supports it."

So if you're feeling naughty and you want to tag "in bed" next to a sign saying,"Do not enter," the Sealy InBed Mobile App will satisfy your inner prankster. Stats for Street Tagging Apps Trending: Older & Buzzing
Research: 15,594 clicks in 267 w
Interest: > 3 minutes
Concept: Sealy InBed Mobile App
Related: 60 examples / 46 photos
Segment: Males, 18-35
Comparison Set: 22 similar articles, including: conversation-starting apps, stuck-up hipster apps, and dream-directing iphones.