In promoting their upcoming new film 'Blue Valentine,' this celeb duo looks fantastically romantic within this Ryan Gosling and Michelle Williams W Magazine October 2010 spread.

Their on-screen chemistry is reflected throughout this series as the two caress one another and look deeply into each others' eyes. Gorgeously composed, this W Magazine October 2010 spread will undeniably be appealing to both these actors' fans.

Implications - In order to draw public attention towards a film or television show, advertisers and magazines must cater towards the public interest and obsession with celebrity and pop culture. Editorials that show romantic chemistry between costars, controversial photo shoots and products that reflect the characters and story lines of a given film are all equally as important for consumption levels as the film itself.