Shades of Snuggie! The Peekaru has gone viral with its own meme. It's hard to tell what this will do for sales because the Peekaru has a pretty limited appeal. Then again, who would have thought the Snuggie would kick butt and launch a whole Internet meme of its own?

Peekaru: It's not just for mommies and their babies anymore.

Implications - Internet memes are extremely popular in social media. Memes are created by users to mock current, popular topics. They are usually shared via social media through sites such as Facebook and Twitter. Internet memes have become the ultimate sign of topic popularity, which can be either negative or positive.