The Peek & Cloppenburg Summer 2011 campaign features model Tyson Ballou and actress Eva Mendes in front of photos of tourist destinations from all over the world, including San Francisco, Coney Island and Cairo.
Ballou models a varied palette of laid-back summer looks, from white-piped polo shirts and crisp chino pants to button-down shirts, khaki shorts and rose-hued trousers. In one image, Mendes dazzles in a crisp blue blazer, sailor-striped boat-neck shirt and khaki pants; in another, she steals the show in a vibrant print dress with a transparent bracelet and white heels.
The Peek & Cloppenburg Summer 2011 shows off the fashionable heights tourists can achieve during the busy travel season this year, no matter where their chosen destination is.
Stats for Summer Sightseeing Advertorials
Trending: Older & Mild
Research: 3,296 clicks in 260 w
Interest: 4 minutes
Concept: Peek & Cloppenburg Summer 2011
Related: 108 examples / 83 photos
Segment: Females, 18-55
Comparison Set: 40 similar articles, including: hip tourist tees, fashionable frolicking, and sightseeing editorials.
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