The Pearl Jam 'Amongst the Waves' Song Strives for Preservation
Tiana Reid — July 11, 2010 — Eco
References: pearljam & planetgreen.discovery
All the proceeds from the U.S. sale of the Pearl Jam 'Amongst the Waves' song go to the Conservation International's Ocean Campaign. The organization strives to ensure a healthy environment by protecting the resources that we need to survive. Watch the video that features the overwhelming power of Mother Nature.
The Pearl Jam site offers a number of resources on how you can get involved and contact your elected officials.
Implications - There are a number of ways that musicians and actors try and raise awareness for environmental issues, but few ways are more effective than specialty songs or releases that serve a direct benefit to a specific organization. By listing the Conservation International Ocean Campaign as the sole beneficiary of this single's proceeds, Pearl Jam raises the CIOC's profile exponentially.
The Pearl Jam site offers a number of resources on how you can get involved and contact your elected officials.
Implications - There are a number of ways that musicians and actors try and raise awareness for environmental issues, but few ways are more effective than specialty songs or releases that serve a direct benefit to a specific organization. By listing the Conservation International Ocean Campaign as the sole beneficiary of this single's proceeds, Pearl Jam raises the CIOC's profile exponentially.
Trend Themes
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Socially Conscious Music — Musicians and artists using specialty songs or releases to raise awareness and support specific organizations.
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Environmental Activism Through Entertainment — Using music and videos as powerful tools to advocate for environmental preservation.
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Collaboration Between Nonprofits and Artists — Partnerships between musicians and organizations to promote environmental causes.
Industry Implications
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Music Industry — Opportunities for musicians to leverage their platform and support environmental causes.
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Nonprofit Industry — Nonprofit organizations can explore creative collaborations with artists to raise awareness and funds for their causes.
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Entertainment Industry — Entertainment companies can foster partnerships with environmental organizations to create impactful content and initiatives.
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