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Beer Crate Buildings

The Pavillon du Bonheur Provisoire Stands for 'Temporary Happiness'

— September 27, 2010 — Eco
The Pavillon du Bonheur Provisoire is absolutely mind-boggling. Made out of 33,000 beer crates, it was built for the to celebrate the 50th anniversary of the World's Fair in Brussels, Belgium.

Designed by architects Shin Bogdan Hagiwara, Thierry Decuypere, and Jorn Aram Bihain, the Pavillon du Bonheur Provisoire is a temporary structure that coincidentally means 'Pavilion of Temporary Happiness.' Although it exhibits about The Atomium and World's Fair, I can't help but think people will come to see it just on its own.
Trend Themes
1. Sustainable Architecture - The use of beer crates in building structures presents an opportunity to explore sustainable architecture.
2. Temporary Structures - The creation of temporary pavilions using unconventional materials opens up possibilities for innovative architectural designs.
3. Creative Reuse - The repurposing of beer crates in construction showcases the potential for creative reuse in building projects.
Industry Implications
1. Architecture - Architects can explore the use of unconventional materials like beer crates to create sustainable and unique structures.
2. Events & Experiential Marketing - Event organizers can leverage temporary structures made from beer crates to create memorable and visually striking experiences.
3. Sustainability - The innovative use of repurposed materials like beer crates contributes to the promotion of sustainable construction practices.
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