For 2007's Spring and Summer clothing for kids think... mini-me! Latest trends and fashions for kids is tending to copycat the adult world. Expect to see little girls flaunting their rock star style, while boys continue with an edgy rocker/combat look.
Implications - These revelations come straight from the desks of Sharon James and Colum Evans who are designers at Girlswear and Boyswear respectively. It seems like rock culture is here to stay, and this is probably because of the recent popularity of games like Rock Band. Whatever the reason, it's fun to see kids get the chance to embrace their inner performer in their daily apparel. Rock on kids of the world!
What's Driving This Trend
- Mini-me Fashion
- Opportunity for clothing brands to create mini versions of adult fashion trends for kids.
- Rock Star Style
- The rise of rock culture among kids presents opportunities for brands to design clothing that reflects this edgy and rebellious trend.
- Embracing Inner Performer
- Brands can develop clothing lines that encourage self-expression and allow kids to express their creativity through their daily apparel.
Who This Affects Most
- Children's Clothing
- The children's clothing industry can tap into the trend of mini-me fashion and rock star style to offer trendy and fashionable options for kids.
- Rock Music Merchandise
- Opportunity for the rock music merchandise industry to expand its offerings to include clothing and accessories for kids who embrace the rock star style.
- Entertainment/gaming
- The entertainment and gaming industries can collaborate with clothing brands to create licensed apparel based on popular games like Rock Band, catering to kids' love for rock culture.
