'Moving Tales' is a Clever Approach to Reading on the Go
Brian Hubenig — August 8, 2010 — Tech
References: youtube & moving-tales
We have the technology to create a revolution in reading, and Matthew Talbot-Kelly is using it. He’s bringing interactive books to a new level with his company, ‘Moving Tales,’ breaking the PDF flip-page approach to books for the iPad.
Interactive video and audio allow the books to take on a life of their own. The first book, called ‘The Pedlar Lady of Gushing Cross,’ is a big taste of what’s to come from this upstart business. ‘Moving Tales’ has plans to release more interactive iPad books in the future.
Interactive video and audio allow the books to take on a life of their own. The first book, called ‘The Pedlar Lady of Gushing Cross,’ is a big taste of what’s to come from this upstart business. ‘Moving Tales’ has plans to release more interactive iPad books in the future.
Trend Themes
1. Interactive Storytelling - The growing demand for interactive children's books presents an opportunity for companies to explore interactive and immersive storytelling technology for all ages.
2. Digital Learning - The popularity of interactive children's books suggests a need for more engaging and interactive digital learning resources, opening up opportunities for edtech companies.
3. Gamification - The incorporation of game mechanics in interactive children's books creates an opportunity for gamification in education and entertainment industries.
Industry Implications
1. Publishing - Publishing companies can expand their offerings by incorporating interactive elements into traditional print books, adapting to shifting consumer preferences.
2. Education and E-learning - As interactive and engaging content becomes more popular, e-learning platforms and educators can leverage this trend to enhance digital learning experiences for students.
3. Entertainment and Gaming - The rise in interactive storytelling and gamification creates opportunities for entertainment and gaming companies to explore new ways of engaging audiences through immersive experiences.
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