Moss may not be thought of as pretty, but these moss innovations really are quite beautiful. Decorate your greenery with DIY graffiti moss, fake a green thumb with a faux moss bracelet, or hang up a piece of living wall art.
It is such a magical thing to take something like moss from nature and bring it into your home, wardrobe, or garden. It’s not about moss, it’s about what you do with it!
Implications - With so many harmful elements emerging each day, consumers are looking for products that will protect the planet. Items that promote a sustainable lifestyle appeal to shoppers who want to stay green. Companies could incorporate their designs with a greener aesthetic in order to attract more attention.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 47%
Activity 30%
Freshness 8%
