The rap battle to end all disputes between the Old Testament and the North Pole is the Moses vs Santa video.
This is easily one of the greatest Christmas viral videos of the year. Snoop Dogg adds to his already ridiculously funny Christmas appearance list (he also plays Ebenezer Snoop for Adidas commercials), playing the role of Moses. Santa Claus is suited up and throwing shots as his elves bust b-boy stances and even rap a few bars themselves after Moses throws a diss their way.
What you might think is going to be a soft ball, dumbed down version of battle rap is actually not what you get from this Moses vs Santa battle. Without being gross or malicious, Moses vs Santa provides us with some classic lines.
What Makes This Trend Stand Out
- Holiday Rap Battles
- The trend of creating rap battle videos for holiday entertainment can be capitalized on by brands for promoting holiday-themed products and services.
- Celebrity Branding
- Using popular celebrities like Snoop Dogg can be a disruptive innovation opportunity for brands to gain wider reach and appeal to younger audiences.
- Humorous Advertisements
- Creating humorous commercials like the Adidas Ebenezer Snoop ad can be an innovative way to connect with audiences and stand out in the crowded advertising space.
Sectors Adopting This
- Entertainment
- The entertainment industry can benefit from creating and promoting holiday-themed rap battles to target younger audiences and generate buzz.
- Fashion
- The fashion industry can partner with popular celebrities like Snoop Dogg to create holiday-themed campaigns and merchandise that appeal to younger audiences.
- Marketing
- The marketing industry can use humor and creativity to create disruptive holiday campaigns that stand out in a cluttered advertising space and generate buzz.
