PMc for the iPhone

By: Marissa Brassfield - Published: Nov 16, 2008 • References: hotphonehitfactory & springwise
The print magazine apocalypse has finally arrived, and its harbinger is called PMc, short for Patrick McMullan Magazine. PMc is the first-ever mobile phone fashion magazine, created especially for the iPhone and made available as a 99-cent iTunes App Store download.

PMc is produced by Hot Phone Hit Factory and features the work of nightlife photographer Patrick McMullan. The bimonthly mag lets fashionistas get their dose of New York nightlife photography without the clutter and expense of traditional print magazines. Stats for Mobile Phone Fashion Magazines Trending: Older & Average
Research: 4,328 clicks in 392 w
Interest: > 3 minutes
Concept: Mobile Phone Fashion Magazines
Related: 38 examples / 29 photos
Segment: Females, 18-55
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