Elegantly Embellished Menswear Runways

Issey Miyake's Spring/Summer 2019 Features Playful Prints

The Spring/Summer 2019 capsule by celebrated Japanese designer Issey Miyake made its debut on the menswear runway at Paris Fashion Week. The minimalist collection is strongly characterized by a sophisticated style that mixes work-ready ensembles with formal and contemporary connotations.

The men's offering for the upcoming season extends the Japanese designer's legacy with skillful remixes of textures and experimental use of pattern embellishments. The motifs have been seamlessly integrated into the stylishly sophisticated silhouettes, paying tribute to Issey Miyake's "legacy as a master of purist design and refined [fashion]."

With an array of monochromatic baggy pants, sketch-inspired tracksuit-style outfits, summer-ready formal suits and drapey knitwear, the menswear runway by Issey Miyake suggests an aura of timeless and strongly responsive design.

Monochromatic Baggy Pants
Disruptive innovation opportunity: Exploring sustainable and eco-friendly fabrics for monochromatic baggy pants.
Sketch-inspired Tracksuit-style Outfits
Disruptive innovation opportunity: Integrating smart technology into sketch-inspired tracksuit-style outfits for enhanced athletic performance.
Drapey Knitwear
Disruptive innovation opportunity: Using 3D printing technology to create customized drapey knitwear designs.

Where This Applies

Fashion
Disruptive innovation opportunity: Developing innovative manufacturing processes to produce sustainable and ethically made menswear collections.
Textiles
Disruptive innovation opportunity: Investing in research to create new eco-friendly fabrics with unique textures and patterns.
Athletics / Sportswear
Disruptive innovation opportunity: Collaborating with tech companies to integrate smart sensors and wearable tech into athletic tracksuit-style outfits.
SCORE
4.4 out of 10
GENDER
90% Men10% Women
MARKETTop markets: Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 46%
Freshness 8%

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